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Mobile ads are processed in the blink of an eye - do you have your First Second Strategy?

Apr 23, 2019

If you are interested in learning more about our Cognition research, click here.

How much time does an ad need to stay on a mobile screen in order to be seen? Our research shows the human brain needs 4/10th of a second to engage with mobile advertising and trigger a response, positive or negative.  In the blink of an eye, the brain has already processed a mobile ad.  And more so, by the time it takes for their heart to beat once, they have very likely formed an emotional response. Are you prepared with a First Second Strategy?

How to Unlock Real-Time Relevance Everywhere

Apr 30, 2019

Triple revenue growth by delivering better, not more, customer touches

Swrve’s Chief of Product Lisa Cleary will be joined by Judy Chan, Head of Marketing at Bluedot in the upcoming webinar to discuss how today’s global brands can deliver real-time relevant customer experiences, both on mobile and in real life, that lead to greater engagement, monetization and retention.

 

Key Takeaways:

Lisa Cleary Judy Chan

The Future of Customer Engagement: How Marketers Can Leverage Customer Lifecycle Management To Retain More Users

Apr 25, 2019

With more and more devices vying for your users attention, it has become imperative for marketers to build engagement strategies that resonate with their end consumer. Almitra Karnik, Head of Marketing, for Clevertap, will lead this webinar to help you gain a deep understanding of how managing the lifecycle of existing and potential customers helps brands bring relevant context to their conversations with them, enabling real-time interaction, with a view to building omnichannel experiences that really can scale. 

In this webinar, you will: 

Almitra Karnik

April 2, 2019

Introduction: The Mobile Journey During Ramadan 2019

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