Agenda | MMA / Marketing + Media Alliance

Agenda

Friday, October 9, 2026

9:30 AM – 10:00 AM Networking

Delegate Check-In & Curated Networking — The SMARTIES Connect Wall

10:00 AM – 10:15 AM Remarks

Welcome to SMARTIES Unplugged 2026

Managing Director & BOD Member
MMA India
10:15 AM – 10:30 AM Keynote

Knowledge Session

CEO & BOD, MMA APAC, Global Head of SMARTIES
MMA Asia Pacific
10:30 AM – 10:45 AM Keynote

Knowledge Session

Founder & CEO
EDT
10:45 AM – 11:00 AM Standard

From Shortlist to Stage: Decoding What Made SMARTIES 2026 Nominations Stand Out

Knowledge Partner
11:00 AM – 11:30 AM Panel

The India That Doesn't Speak English: Building for a Billion Vernacular Users

11:30 AM – 12:00 PM Standard

Report launch: Full Funnel digital advertising outlook

Lead Knowledge Partner
12:00 PM – 12:15 PM Standard

knowledge Session

12:15 PM – 12:30 PM Standard

Knowledge Session

12:30 PM – 1:00 PM Panel

Knowledge Session

1:00 PM – 2:00 PM Networking

Lunch

2:00 PM – 2:15 PM Standard

Knowledge Session

2:15 PM – 2:45 PM Standard

Report launch: Beyond Reach

Report Partner
2:45 PM – 3:05 PM Standard

Knowledge Session

3:05 PM – 3:25 PM Standard

Knowledge Session

3:25 PM – 3:40 PM Networking

Coffee Break

3:40 PM – 4:10 PM Standard

Knowledge Session

4:10 PM – 4:25 PM Standard

Knowledge Session

4:25 PM – 4:40 PM Standard

Knowledge Session

4:40 PM – 5:00 PM Standard

Knowledge Session

5:00 PM – 5:15 PM Standard

Knowledge Session

6:00 PM – 6:30 PM Standard

SMARTIES India Gala Night Registration Begins

06:30 PM – 6:40 PM Standard

Inaugural address by Board Jury Chair

Executive Director Foods
Hindustan Unilever Limited
6:45 PM Standard

Category Wise Awards

9:00 PM Standard

Industry Awards & Finale

Our Partners