Agenda | MMA / Marketing + Media Alliance

Agenda

Thursday, June 18, 2015

8:30 AM – 9:00 AM Networking

Registration

9:00 AM – 9:30 AM Networking

Welcome Coffee

9:30 AM – 9:40 AM Networking

Improvisation

9:40 AM – 9:55 AM Remarks

MMA Welcome

VP of Expansion
Adsmovil
9:55 AM – 10:25 AM Standard

What Are People Doing with Their Mobile - a Behaviour Analysis

Head of Media & Digital, LATAM
Millward Brown
10:25 AM – 10:45 AM Standard

What Are You Doing to Activate Your Audience?

Sales Director of TELECOM LATAM
Gemalto
10:45 AM – 11:15 AM Standard

A Mobile Visión of a CEO

11:15 AM – 11:40 AM Networking

Break

11:40 AM – 11:50 AM Standard

Showcasing Smart Message by Gemalto

11:50 AM – 12:20 PM Standard

Multiscreen + Crosschannel

General Manager Media Bridge SA de CV and Executive Producer
Televisa
Innovación digital
Televisa
12:20 PM – 12:50 PM Standard

Showcasing Geolocation + Rich Media

Founder & CEO
Adsmovil
12:50 PM – 1:20 PM Standard

Mobile Payment Is Here To Stay For Panel: Brands Showcasing

MDM, CRM and E-commerce Product Manager
Grupo Posadas
1:20 PM – 1:50 PM Standard

Case Study Between a Publisher and a Client

Managing Director
Mobext Mexico
1:50 PM – 2:00 PM Remarks

Closing Event

VP of Expansion
Adsmovil
2:00 PM Networking

Brunch

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