Global | Page 141 | MMA / Marketing + Media Alliance

Global

OBM2 Presentation Deck and Implementation Guide

Released: 
March, 2021
Education Section: 
Educational Documents
Region: 
Global

Analytics Debate Panel - The Great Debate Full Transcript

Released: 
March, 2021
Region: 
Global
AI strategy and adoption

AI with IBM Watson

The Next Era of Digital Marketing
Released: 
March, 2021
File Size: 
10.5 MB
Education Section: 
Educational Documents
Region: 
Global
AI strategy and adoption

AI Advertising Almanac

Demystify learn more about AI’s value to the marketing and media industry IBM Watson Advertising.
Released: 
March, 2021
File Size: 
23.6 MB
Education Section: 
Educational Documents
Region: 
Global

LOGAN Y M&C SAATCHI SE UNEN PARA LANZAR SUPER SMALL DATA EN ESPAÑA

La plataforma de "People Intelligence"de LOGAN se suma a los servicios de consultoria estratégica de M&C SAATCHI, la agencia independiente mas grande del mundo, y juntos lanzan Super Small Data en el mercado español.

Submitter's Company: 
LOGAN
Content Tags (Deprecated): 
big data
Effective Mobile Marketing
data driven marketing
News Type: 
Member Press Release

Contextual Relevance is Important to Indonesian and APAC Consumers According to the Power of Context Research by IAS

INDONESIA, March 4, 2021 -- Integral Ad Science (IAS), a global leader in digital ad verification, today released a new research study, The Power of Context in APAC, surveying over 2,000 consumers in Singapore, Indonesia, Australia, and Japan. This report from IAS explores how context influences consumers’ perception of ads and brands.


Based on its latest study, IAS uncovered the following:

Submitter's Company: 
News Type: 
Member Press Release

Download the 2021 Official SMARTIES Submission Guide

The MMA SMARTIES Awards is the world’s only global modern marketing awards program honoring innovation, creativity, and success – highlighting the teams and talent that push the boundaries of modern marketing to reach and engage with consumers in all marketing channels. Gain recognition worldwide and be counted amongst the best in the modern marketing community. The SMARTIES recognizes regional winners, country winners and Global winners in addition to Industry Awards. You can select from a combination of global, regional and local options. Enter a single campaign in multiple categories.

Released: 
March, 2021
File Size: 
1.1 MB
Region: 
Global

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