Tuesday, October 29, 2013 - 2:00pm EDT
Watch the Webinar:
Join Buffalo Wild Wings, space150, and Nielsen as we discuss a real-world success story in mobile brand advertising. Learn how the brand and agency collaborated to create an engaging in-app gaming experience across both the online and mobile medium, and worked with Nielsen to deploy a multi-screen measurement strategy using consistent, relevant metrics to measure results.
Topics will include:
- An overview of mobile brand advertising: where it’s been, and where it’s going
- What are the metrics that matter: Measurement strategies for mobile and multi-screen campaigns
- Recommendations for getting started with mobile advertising
Speakers:
Moderator:
