Jay is Chief Strategy Officer at Publicis Groupe Thailand, with over two decades of strategic leadership across brand strategy, communications, digital, data and social. His work has driven significant business wins and client growth across technology, automotive, QSR, FMCG, beverages, banking, and agriculture. Named Strategic/Brand Planner of the Year by Campaign Asia in 2021, he has led Leo Burnett Thailand to Creative Agency of the Year Gold in 2022 and 2024. Jay also serves as a jury member for the New York Festivals AME Awards, MMA Smarties, and Effie Awards, and sits on the board of the Advertising Association of Thailand as Director of Skills & Competency Development.