Member Press Release | Page 78 | MMA / Marketing + Media Alliance

Member Press Release






Mobile Media Kick Starts the Award Season with the MoTV Awards
Mobile Media to sponsor the MoTV Awards at NATPEMOBILE++ 2006

Oslo, Norway December 21st,– The Mobile Media Company – The Personal Broadcaster, (www.MobileMedia.com) today confirmed its sponsorship of the MoTV Awards to be announced at NATPEMobile ++ on January 23rd. (http://www.ihollywoodforum.com/natpemobileJAN2006-agenda.htm)

NATPEMobile++, produced by iHollywood Forum, will address the impact and business opportunities for wireless, mobile and digital distribution platforms for television producers, developers, technology companies, broadcasters and advertisers.

Mobile Media will be not only be streaming award winning content to video enabled handsets throughout the show, but will also be providing the text voting that delegates will use to help chose this year’s winner.

“Mobilising and creating branded entertainment is our mission and we are therefore delighted to be involved with this year’s MoTV Awards. Moreover, by providing the streaming video service, delegates can experience first hand the next generation of mobile entertainment services by viewing purely made for mobile films direct on their handsets,” said Steinar Svalesen, EVP and General Manager, The Mobile Media Company North America.

The NATPE annual conference and exhibition (Jan. 24-26) provides a marketplace, exhibit hall and conference program for companies and individuals involved in or wanting to become involved with the creation, development and distribution of television programming. Attendees include television industry professionals in programming, production, syndication, broadcast, cable, and advertisers. NATPEMOBILE++ will be held the day before the NATPE convention.

 - Ends –

Note to Editors:
Steinar Svalesen will also be presenting “A Programmer's Guide to Mobile Messaging” during the one day NATPEMOBILE++ event on January 23rd from 11:40-12:40. Joining other industry leaders, including Jeff Proctor, KCAL & KCBS, Vice President and Sports Director, the panel will discuss how text messaging remains the most natural marketing vehicles for media companies and broadcasters. What has worked, what has not and what can companies such as Mobile Media offer in generating new revenues and ratings.

The Mobile Media North America team will also be attending NATPEMOBILE ++ and will be providing presentations on the Company’s mobile entertainment, Interactive TV and Mobile Marketing services and products. To arrange a meeting, please send an e-mail to Soren Schafft, Vice President Sales and Marketing, Mobile Media North America at [email protected]


About Mobile Media
The Mobile Media Company is the leading producer and global distributor of branded, made-for-mobile entertainment, interactive TV formats and mobile marketing concepts. The Company currently engages with an audience of over 500 million mobile users throughout Europe, North America, South America and Asia Pacific, working in partnership with mobile network and portal operations, media companies, brand managers and agencies. Mobile Media is headquartered in Oslo, Norway, with offices and technology development centres in the UK, Romania, Hong Kong, China and the US. For more information, please visit: www.MobileMedia.com or send an e-mail to [email protected].

About NATPE
NATPE (National Association of Television Program Executives) is a global, non-profit trade organization dedicated to the creation, development and distribution of televised programming in all forms, across all platforms. Over 8000 attend this national convention and we expect at least 250 to attend NATPE Mobile ++.

Mobile Media Press Contacts:<?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />

General: [email protected]
US/Europe - Vanessa Vigar, Tel. +31 71 513 2988;
E-mail: [email protected]
UK: Gary Marshall or Rachael Parker Tel: +44 (0)118 939 5900
E-mail: [email protected] or [email protected]




iCrossing Joins Mobile Marketing Association

Scottsdale, AZ -- December 28, 2005 -- iCrossing, the largest independent search engine marketing agency, today announced that it has joined the Mobile Marketing Association (MMA). The MMA is an action-oriented organization dedicated to removing obstacles to market development, establishing standards and best practices for sustainable growth and advocating use of the mobile channel by brands and third-party content providers. iCrossing is the first search engine marketing agency to join this organization, demonstrating its forward-thinking approach to content distribution and brand marketing.

"Wireless is the next platform for connecting with customers and a key focus for growing our business in 2006 will be to aggressively pursue the mobile market," said Jeffrey Herzog, CEO of iCrossing. "Our affiliation with the MMA gives us direct access to the leading standards body for marketing via the mobile channel, which we see as one more application for enabling clients to connect with customers wherever, whenever and however possible."

iCrossing also is a member of the MMA's Mobile Search Working Group, which is helping to define standards, best practices and business and technology requirements for this evolving medium. "iCrossing has joined a group of industry leaders, already within the association, whose goal is to drive impact on industry and overall rules of engagement for the mobile marketing ecosystem," says Laura Marriott, MMA President. "iCrossing's expertise and participation in our mobile search working group will help facilitate the guidelines and best practices around the mobile search ecosystem for operators, advertisers and content providers."

Recognized as one of the nation?s leading interactive marketing agencies, iCrossing continues to drive the future of advertising by applying its Reverse Direct Marketing™ philosophy - connecting with consumers at the exact moment they are looking for an advertiser?s business - for clients across all industries

About the Mobile Marketing Association
The Mobile Marketing Association (MMA) is the premier global association that strives to stimulate the growth of mobile marketing and its associated technology. MMA members include agencies, advertisers, handheld device manufacturers, carriers and operators, retailers, software providers and service providers, as well as any company focused on the potential of marketing via mobile devices. For more information, please visit www.mmaglobal.com
.

About iCrossing
Founded in 1998, iCrossing is the Agency and the Technology driving the future of advertising. Through proprietary and award-winning Reverse Direct Marketing™ (RDM) solutions including Natural and Paid Search Advertising, Market ReSearch™, Customer Analytics and Creative Services, iCrossing connects the world's leading brands to their target audiences via desktop, mobile and emerging applications. Headquartered in Scottsdale, Arizona, iCrossing has offices strategically located in New York City, Chicago and San Francisco. For more information, please visit www.icrossing.com.


For East Coast press inquiries, please contact Matt Tatham at
1-646-346-8372 or [email protected].

For West Coast press inquiries, please contact Jennifer Pelczarski at
1-480-282-6036 or [email protected].<?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />


DIJJI CORPORATION UNVEILS NEW CORPORATE IDENTITY REINFORCING COMPANY’S EVOLUTION AND PROGRESS

Formerly Dwango Wireless, new brand highlights company’s expertise in producing, publishing, and promoting engaging mobile media


SEATTLEDec. 12, 2005   Dijji™ Corporation, a mobile media company that extends premium consumer brands through the mobile channel, today announced a company name change from Dwango® Wireless, (OTCBB:DWGN), effective Dec. 12, 2005. The launch of the Dijji brand and corporate identity also includes an entirely revamped company Web site at www.dijji.com
, as well as a new company logo and assets. A new ticker symbol for Dijji Corporation will be announced at 1:05 p.m. PT on Dec. 12, 2005.

The new company brand and name results from the October 2005 trademark and technology separation agreement between Dwango Wireless and Dwango Co., Ltd. (Tokyo Stock Exchange: code 3715), a Japanese mobile entertainment supplier.

“Today’s unveiling of Dijji represents a historic milestone for the company,” said <?xml:namespace prefix = st1 ns = "urn:schemas-microsoft-com:office:smarttags" />Alexander U. Conrad, president, COO and interim CEO of Dijji Corporation. “When we originally started out five years ago, the market for mobile content was still in its infancy. Since then we are proud to have grown along with this dynamic industry, establishing strong partnerships with many of the leading wireless carriers and premium brand partners in North America. We look forward to building on that success as Dijji.”

Since the company was launched in 2000, Dijji has a proven track record of successfully launching prominent brands such as ESPN, Napster, Playboy, Rolling Stone and USA TODAY into the mobile marketplace. The company has created an extensive library of mobile media entertainment that includes branded content channels, games, graphics & images, messaging, ringtones and video.

“The Dijji brand reflects the company’s commitment to innovation, creativity and growth, which is a parallel to the mobile content industry’s evolution these past few years,” said Jared Nieuwenhuis, director of marketing communications for Dijji. “We are confident that the team behind Dijji will play an instrumental role in moving wireless carriers, partners and consumers from brand awareness to brand insistence throughout the mobile ecosystem.”

Dijji
partners with premium brands to produce, publish and promote engaging mobile media, and provides wireless carriers with compelling content from recognized brands that drives wireless data revenue and increased customer loyalty.

About Dijji™ Corporation
Dijji Corp. is a mobile media company that extends premium consumer brands through the mobile channel. Dijji partners with premium brands to produce, publish and promote engaging mobile content for wireless consumers. With its expertise in tailoring recognized consumer brands specifically for mobile, Dijji provides unique content for many of today’s biggest brands including ESPN, Napster, Playboy, Rolling Stone and USA TODAY. The company was established in 2000 as Dwango Wireless and is based in Seattle. For more information, visit www.dijji.com
.

Dijji Corporation, Dijji, and the associated logo are trademarks of Dijji Corporation. Dwango® is a trademark of Dwango Co., Ltd. All other trademarks are the property of their respective owners.

Dijji Contact:
Jared Nieuwenhuis
Director, Marketing Communications
Dijji Corp.
206.832.0600
[email protected]

Beth Mayer
Text 100 Public Relations for Dijji Corp.
206.267.2023
[email protected]




SEE IT ON “CSI: NY”…HEAR IT ON YOUR PERSONAL CELL PHONE MINUTES LATER

CBS JOINS FORCES WITH CAPITOL RECORDS FOR UNPRECEDENTED WIRELESS CAMPAIGN LINKING NETWORK TV, MUSIC AND PERSONAL CELL PHONES


In An Exclusive Realtone Format Launch, A Ring Tone From Grammy Award-Winning Band Coldplay Will Be Embedded Into An Upcoming Episode Of “CSI: NY,” And A Ring Tone From Their Song Will Be Offered To Viewers For Download Moments Later


In an unprecedented agreement that links the worlds of network television, music and wireless communications, a ring tone featuring a single from the Grammy Award-winning band Coldplay will be woven into an upcoming episode of one of CBS’s top dramas, and a ring tone from their song will be offered to viewers for download moments after the scene is broadcast.

As part of the cross promotional agreement between CBS and Capitol Records, a ring tone of Coldplay’s “Talk,” the second single from the double platinum album “X&Y,” will be embedded into the content of CSI: NY episode to be broadcast Wednesday, November 30.  In the episode, CSI: NY’s Danny Messer (series star Carmine Giovinazzo) is investigating a case when his cell phone rings to the tune of “Talk.”  In addition, the song will also be used as a musical score in a scene later in the broadcast.

Following the scene, CBS will run promotional messages during the broadcast of the episode alerting viewers as to how they can purchase and download a ring tone in Realtone format from “Talk” onto their personal cell phones.  The Realtone version will be available exclusively for one week through most major wireless carriers by sending the text message (“Talk”) to a specific number provided by CBS.  After this exclusive one week window, the ring tone will be widely available including on CBS.com.

CSI: NY is a one-hour drama series about forensic investigators who use high-tech science to follow the evidence and solve crimes in the Big Apple.  The series stars Gary Sinise, Melina Kanakaredes, Carmine Giovinazzo, Eddie Cahill, Anna Belknap and Hill Harper. Executive producers are Jerry Bruckheimer, Anthony E. Zuiker, Jonathan Littman, Carole Mendelsohn, Ann Donahue, Danny Cannon, Andrew Lipsitz and Pam Veasey.  CSI: NY airs Wednesdays at 10:00PM ET/PT.

Coldplay’s “X&Y” debuted at #1 in 32 countries upon its release in June and has since sold 2.3 million copies in the U.S. “A Rush of Blood to the Head,” the band’s sophomore album, was recently certified quadruple Platinum in the U.S.  The band has won four Grammy Awards and sold upwards of 28 million albums worldwide in total to date.  Hailing from England, Coldplay features Chris Martin on vocals and piano, Jon Buckland on guitar, Guy Barryman on bass, and Will Champion on drums. 

The Realtone format is a ring tone based on the master recording of a song which includes the lyrics.



IN A FIRST, POPULAR CBS CONTENT HITS THE MOBILE PHONE ON V CAST FROM VERIZON WIRELESS

V CAST Offers “CSI,” “Survivor,” David Letterman, CBS News, “Entertainment Tonight” and More

LOS ANGELES and BEDMINSTER, NJ
– CBS News, “CSI,” “Survivor,” David Letterman and “Entertainment Tonight” are coming to a Verizon Wireless V CAST phone near you this month.

Television’s most watched broadcast network and the nation’s leading wireless provider are bringing many of CBS’s most popular content brands – across prime time, late night and syndication – to Verizon Wireless’ V CAST multimedia service.

This marks CBS’s first venture presenting its content on cell phones. 

Throughout December, V CAST subscribers will begin receiving video news segments from both CBS News and Paramount TV’s “Entertainment Tonight” –  produced specifically for mobile phones – as well as  preview clips of many of CBS’s top series including “CSI,” “CSI: Miami,” “CSI: NY,” “Survivor,” “The Amazing Race,” “The King of Queens” and “Late Show with David Letterman.”  The CBS News segments for V CAST will include breaking stories, as well as features from broadcasts such as “CBS Evening News” and “The Early Show.” 

V CAST will carry clips from Letterman’s monologue and Top 10 list as well as highlights from “The Late Late Show with Craig Ferguson.”  CBS and Verizon Wireless also plan to present behind-the-scenes footage, such as making-ofs and interviews with the casts of shows from the CBS prime time lineup.

“At the intersection of the mobile phone and the television lies tremendous programming, promotion and brand extension potential,” said Cyriac Roeding, vice president of wireless, CBS Digital Media.  “This deal with Verizon Wireless represents a major step for us into mobile entertainment and another point of contact with the consumer to promote our great content brands.”

Added Roeding, “V CAST is a pioneer service in wireless video, which makes it an ideal platform to launch our content into the mobile world.”

Bill Stone, vice president of marketing for Verizon Wireless, said “CBS is the most watched broadcast network and our relationship helps us offer popular, current content to our V CAST customers – whether they want news updates from their favorite names in news, recaps and previews of their favorite CBS prime time shows or want to see exclusive behind-the-scenes footage from the hottest shows on CBS.  With CBS on V CAST phones, Verizon Wireless is continuing to deliver the brands customers demand.”

V CAST from Verizon Wireless is the first wireless broadband consumer multimedia service in the country, allowing customers to view video clips on demand.  V CAST programming includes content from trusted news sources, the greatest sports and a huge variety of entertainment programs.  V CAST runs on Verizon Wireless’ Evolution-Data Optimized (EV-DO) network – the largest high-speed wireless broadband network in the United States. The V CAST coverage area, which mirrors the Verizon Wireless EV-DO network, is available to more than 140 million Americans in 171 major metropolitan markets and is expanding coast to coast.

# # #

About Verizon Wireless
Verizon Wireless owns and operates the nation’s most reliable wireless network, serving 49.3 million voice and data customers. Headquartered in Bedminster, NJ, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE: VOD and LSE). Find more information on the Web at www.verizonwireless.com
. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

About CBS Television
CBS Television is comprised of the CBS Television Network -- with more than 200 owned and affiliated stations reaching virtually every television home in the United States; the Network's programming arms CBS Entertainment, CBS News and CBS Sports; and CBS Enterprises, a global leader in distribution. CBS also manages UPN, which broadcasts primetime programming on five nights with an average of 90 percent total coverage throughout the country.
<?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />
MEDIA
CONTACTS:
Jeffrey Nelson
Verizon Wireless
908.306.4824
[email protected]

Chris Ender
CBS
323.575.2021
[email protected]

Shannon Jacobs
CBS
212.975.3161
[email protected]
                                                        

 

 

CBS, UPN AND AMP’D MOBILE TO BRING MULTIMEDIA ENTERTAINMENT CONTENT TO MOBILE PHONES<?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />

Amp’d Mobile To Feature Behind the Scenes Footage, Interviews and Unique Preview Clips From Hit CBS and UPN Programs

Amp’d to be Exclusive Mobile Video Provider for UPN’s “America’s Next Top Model”

In another convergence of broadcast television and wireless communications, CBS and UPN have reached an agreement with Amp’d Mobile to program multimedia  entertainment content to Amp’d members’ broadband wireless phones. 

Under the agreement, Amp’d Mobile will carry behind the scenes footage, unique previews, interviews and show clips from hit CBS prime time series such as CSI: NY, NUMB3RS and THE KING OF QUEENS, as well as clips and highlights from LATE SHOW with DAVID LETTERMAN.

Amp’d Mobile will also exclusively program mobile video content from UPN’s top-rated series AMERICA’S NEXT TOP MODEL, in addition to content from the Network’s hit comedies EVERYBODY HATES CHRIS and GIRLFRIENDS.
CBS and UPN content on Amp’d will be available later this month when the Los Angeles-based company officially launches its service. 

Amp’d Mobile is the first mobile entertainment company created to bring broadband wireless services to the US.  Its members will have access to entertainment branded channels on their cell phones in which they can download video, wallpapers, ringtones and voicetones, all easily accessible through the Amp’d Live program guide.

“Amp’d is an exciting new entertainment destination in the mobile world, and a great place to showcase our content to the younger audiences and early adopters they are targeting,” said Cyriac Roeding, Vice President, Wireless, CBS Television Digital Media.  “Through a variety of multimedia options that they offer, Amp’d has created a very personal experience to link the consumer – our audience – to our shows.  The cell phone is the most personal medium; we see great opportunities here to create personal connections that deepen our viewers relationship to the program, or to creatively expose new viewers to CBS and UPN content.”

“We knew the ‘DVD-extra’ category of behind the scenes footage, highlights and interviews from these key CBS and UPN programs would be at the top of our members’ ‘must have’ list,”  said Seth Cummings, Senior Vice President, Content and Internet Services, Amp’d Mobile. “Being able to creatively integrate Amp’d within the series and deliver a unique backstage pass to ‘America’s Next Top Model’ fans will undoubtedly become one of our most popular program offerings when we launch.  We look forward to working closely with CBS and UPN to expand their programs’ reach to our mobile line up.”

About Amp’d Mobile

Amp’d Mobile is the first integrated mobile entertainment company for youth, young professionals and early adopters. By leveraging the power of broadband wireless (EVDO), Amp’d will offer traditional services such as voice and text within a completely fresh user interface designed specifically for the “mobile graduate” and third-generation (3G) technology. With a myriad of customizable options to meet each person’s individual needs, Amp’d will bring a more relevant, personal experience to wireless lifestyle with unique music, video, community, entertainment, sports and gaming offerings divided into various channels for quick and easy access. Launching in late 2005, more information can be found at www.ampdmobile.com.

About CBS Television

CBS Television is comprised of the CBS Television Network -- with more than 200 owned and affiliated stations reaching virtually every television home in the United States; the Network's programming arms CBS Entertainment, CBS News and CBS Sports; and CBS Enterprises, a global leader in distribution. CBS also manages UPN, which broadcasts primetime programming on five nights with an average of 90 percent total coverage throughout the country.

#   #   #

Press Contacts:
Chris Ender                             
CBS                                                       
323-575-2021                            
[email protected]           

Shannon Jacobs 
CBS   
212-975-3161
[email protected]  

Leasa Ireland  
LPI Communications (Amp’d Mobile)
310-796-1936
[email protected]

http://media.timewarner.com/media/newmedia/cb_press_view.cfm?release_num=55254486<?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />

AOL LAUNCHES <?xml:namespace prefix = st1 ns = "urn:schemas-microsoft-com:office:smarttags" />MOBILE SEARCH SERVICES
New Suite of Mobile Search Services Includes the AOL Search,
Pinpoint Shopping and AOL Yellow Pages Services

 

Dulles, VA – December 1, 2005 – AOL today launched of a suite of new AOL Mobile Search Services that give users easy access to the AOL Search, Pinpoint Shopping and AOL Yellow Pages services.  Now available via mobile browser at http://mobile.aolsearch.com, the AOL Mobile Search Services let users search the Web, comparison shop for products and access local listings from their mobile phones, smartphones and PDAs.    

AOL® Mobile Search Services improve today’s mobile lifestyle by ‘right-sizing’ the Internet for small mobile screens.  The new services use transcoding and content analysis technologies from InfoGin Ltd. to automatically adapt search results and Web pages for browser-enabled mobile phones. AOL Mobile Search Services extend the ease and familiarity of desktop search to wireless devices to bring the Web to mobile users’ finger tips.

“We are committed to providing people everywhere with easy access to the Web’s full range of information services wherever they may go” said Jim Riesenbach, senior vice president, AOL Search. “AOL Mobile Search services give consumers the power to search or shop for anything they need via Web-enabled cell phone, Smartphone or PDA.”

– The Mobile AOL® Search service gives users the ability to search the Web using any word or phrase, just as they would on the desktop.  It lets users access all Web content, not just the WAP-enabled pages accessible through other mobile browsers.  Search results are automatically formatted to the user’s mobile screen size and links are clickable, making mobile search as actionable and useful as desktop search.   

– Pinpoint® Shopping, AOL's comparison shopping search service, gives users a fast and easy way to find and compare features and prices for millions of products from thousands of online merchants.  With mobile Pinpoint Shopping, users can compare prices, products and merchant reputations on the fly before they buy, even if they are already in the store.

– Mobile AOL® Yellow Pages gives users the ability to not only search for local listings, but to take immediate action on their search results.  With just one click, users can place a call to the local businesses they seek and instantly access a relevant MapQuest® map with directions.

Availability: Mobile users can access the AOL Mobile Search Services by launching the mobile browser and entering this URL http://mobile.aolsearch.com.  The service is free of charge, but data service charges may apply. 

About AOL Wireless

As the world's leading interactive services company, America Online, Inc. is a leader in the mobile services arena. AOL Wireless brings community and convenience to mobile users with an array of communications and content services supported by the top wireless carriers and device manufacturers. AOL Wireless makes it possible for mobile users everywhere to access their preferred content and services whenever and wherever they like, including the mobile AOL® Instant Messenger™ (AIM®), ICQ®, AOL® Mail, AIM® Mail and AOL® Search services.

About America Online, Inc.

America Online, Inc. and its subsidiaries operate a leading network of Web brands and the largest Internet access subscription service in the United States. Brands include the AOL® service, the AOL.com® website, and the AIM®, MapQuest®, Moviefone®, Netscape®, CompuServe® and ICQ® services.

<?xml:namespace prefix = st1 ns = "urn:schemas-microsoft-com:office:smarttags" />Hudson Entertainment Gains Mobile Content Deployment Efficiencies with Tira Jump Product Suite License
Mobile Games Giant Using Tira Wireless Technology to Optimize Content and Control Internal and External Deployment Processes

TORONTO-November 15, 2005-Tira Wireless, the premier provider of advanced technology for mobile content deployment, today announced that leading mobile application publisher, Hudson Entertainment Inc, has licensed the Tira Jump Product Suite.  This licensing agreement builds on a long-standing relationship in which Hudson has been using Tira Wireless' professional services to adapt its content for global consumption.  By bringing the Tira Jump Product Suite in-house, Hudson Entertainment will gain greater control and increase efficiencies in mobile content deployment processes supported by both its internal teams and porting and software services partners.

"Hudson has effectively leveraged its three decades of console gaming experience to quickly become a leader in the mobile content market,"
said Doug Barre, CEO of Tira Wireless. "We welcome Hudson as a licensee, knowing that our technology will further advance their mobile content deployment capabilities within their internal and external teams and enable them to create even more compelling mobile content for the market."

Hudson Entertainment's mobile division is a major publisher on Verizon Wireless and Cingular, offering a broad selection of popular titles, including Bomberman, Burger Time, Lode Runner, and Adventure Island.

"With growing demand for our mobile content, it was becoming increasingly important to find more efficient ways to control the intricate deployment processes handled by our in-house staff and outsourcing partners," said John Greiner, President of Hudson Entertainment. "The Tira Jump Product Suite offers asset management and workflow capabilities that are geared specifically towards the mobile market. With this technology, we can now concentrate on what we do best - creating great games for gamers."

The Tira Jump Product Suite enables mobile content developers and publishers to control, adapt, optimize and deploy mobile applications - from simple puzzles to complex multiplayer, multilevel, highly networked games - across more than 430 different handsets, in a variety of international languages over multiple mobile operator networks. To date more than 50 percent of the world's leading mobile content publishers have used Tira Jump technology to create and deploy top selling mobile games and applications in eight different languages around the world. 

About Tira Wireless
Tira Wireless is the premier provider of advanced technology for mobile content deployment. Tira's proprietary technology - the Tira Jump Product Suite - enables mobile publishers, operators and developers to quickly and cost effectively bring quality mobile content to market. Tira Jump enables the efficient control, adaptation and deployment of mobile content assets across a broad range of handsets, languages and mobile operator requirements. Tira's customers include Disney Mobile, Warner Bros., Sony Pictures Mobile, THQ Wireless, T-Mobile, and TELUS Mobility. Tira has been recognized as one of "10 Emerging Wireless Players to Watch" by IDC; named one of the "Fierce 15 Top Wireless Startups" by Fierce Wireless; and awarded the 2004 CDMA Industry Achievement Award for Innovative Entertainment Technology Development. Tira Jump has also been named a finalist for Game Innovation of the Year in the upcoming Digital Entertainment and Media Excellence Awards. For more information visit www.tirawireless.com.

About Hudson Entertainment Inc.
Hudson Entertainment Inc., the U.S. subsidiary of Hudson Soft established in 2003, develops and publishes entertainment software for North and South American wireless carriers. For thirty years, Hudson has been a pioneer and leader in the entertainment software business.  Since 2000, Hudson's mobile division has also been a leading supplier of games and entertainment to the Japanese cellular phone market. For more information about Hudson Entertainment, please visit:<?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />

www.hudsonentertainment.com/.



UP TO THE MINUTE FOOTBALL ACTION FROM “LA LIGA” AVAILABLE ON MOBILES WORLDWIDE, FROM ARENA <?xml:namespace prefix = st1 ns = "urn:schemas-microsoft-com:office:smarttags" />MOBILE
Madrid, Spain, October 5th 2005:  Mobile users in more than 60 countries across all five Continents can now enjoy up to the minute La Liga goals and highlights videos, thanks to a world-wide rights deal announced today by Arena Mobile.

Under the terms of  the deal with Audiovisual Sports, the worldwide rights owner of La Liga content, Arena Mobile acquires audiovisual rights for 2, 2.5 and 3G content for the 2005-6 season  Arena Mobile has developed specially adapted content for mobile operators, including videos of all the goals, a one minute video of highlights of each match and a two minute video of the best moments from all La Liga games each match-day.  The footage is available via mobile operators across Europe, Asia (China, India, Singapore, Thailand, Phillipines, Malaysia, Taiwan, Brunei, Indonesia....) , Africa, Oceania (Australia and NZ) and in selected Latin American countries, including.

Josep Aliagas, Group CEO, Arena Mobile says, "Mobile content technology has revolutionised how football fans enjoy the game.  They want up to the minute information and footage to be available anytime, anywhere.  With this acquisition of La Liga mobile audiovisual rights, Arena Mobile becomes one of the most experienced sports mobile content providers.

"This deal boosts our already extensive range of sports content, from Rally Dakar, World Rally Championship, Tour de France, Vuelta a España, Wimbledon, Roland Garros, US Golf Open...as well as licensed content distribution for international sportsmen like Rafa Nadal, F1 driver Thiago Monteiro" adds Aliagas.

"La Liga is one of the most exciting football leagues playing today, with a global following," says Mr Ignacio Arrola of Audiovisual Sport   "Many of our fans around the world simply can't be there for matches.  Mobile technology takes every match to every fan, no matter where they live.  We have chosen Arena as our mobile partner because it has established relationships with mobile operators world-wide and a deep understanding of how to develop and distribute the best sports content on the market."<?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />

 

About Arena Mobile

Arena Mobile delivers content to almost 70 mobile operators across all five continents.  It develops and distributes content for leading entertainment, music and sports brands including: Marvel, Star Trek, Sony BMG, Warner, Universal, EMI and local Record labels, Rally Dakar, Tour de France, US Golf Open, Wimbledon, WRC and now La Liga. 

 

DWANGO WIRELESS AND INGROOVES TO PROVIDE MOBY FANS WITH NEW, EXCLUSIVE RINGTONES, IMAGES <?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />

 New Moby Ringtones, Art Originals and Album Cover Graphics Are Immediately Available Through Napster Ringtones

 

SEATTLE and SAN FRANCISCO – Nov. 1, 2005 – Dwango® Wireless (OTCBB:DWGN), a leading developer and publisher of mobile entertainment content for top lifestyle brands, and eLabel INgrooves announced today the release of new, exclusive ringtones, audiotones, unique art originals and album cover graphics from the multi-platinum recording artist Moby of V2 Records. 

The ringtones will feature 30 hits from Moby’s three most recent albums: “Hotel,” “18,” and “Play,” and will be released exclusively in the <?xml:namespace prefix = st1 ns = "urn:schemas-microsoft-com:office:smarttags" />United States and Canada through Napster Ringtones, a service of Dwango Wireless.  The mobile content is priced between $1.99 to $2.99 and is compatible with a wide variety of handsets and wireless carriers. The exclusive period for the Moby mobile content in the US and Canada runs from Nov. 1, 2005 through Jan. 31, 2006.  

Subscribers of participating wireless carriers will be able to access the Moby content via the Napster Ringtones service directly from their Web-enabled mobile phone. Alternatively, consumers can purchase the content online directly from Napster Ringtones at www.napstertones.com, www.napster.com or within Napster’s award-winning digital music service. 

“Music fans are increasingly eager to gain access to their favorite music and carry it with them on their mobile phones,” commented Moby. “It’s great to work with companies like INgrooves and Dwango Wireless that make it easier for everyone to purchase music in whatever format they desire.”

“Working closely with V2 Records and Dwango Wireless, we have put together a top- notch mobile program that maximizes the promotion and broad availability of Moby’s greatest hits,” said Robb McDaniels, CEO of INgrooves. “Our goal is to allow fans to interact with their favorite music and artists in a more intimate and customized manner.”

“Moby fans will be thrilled to be able to personalize their mobile devices with Moby’s electro-pop recordings and images,” said Alexander U. Conrad, president, COO and interim CEO, Dwango Wireless. “Dwango is pleased to build upon an already outstanding library of highly sought-after ringtones, images and graphics that consumers can purchase through Napster Ringtones. The availability of mobile content from an artist such as Moby furthers this compelling and unique offering that only Napster Ringtones can provide.”

Over 12 million copies of Moby’s multi-platinum album “Play” have been sold  worldwide and includes hits such as “South Side,” “Porcelain,” and “Bodyrock.”   

 

About INgrooves

INgrooves is a digital record label and technology company that provides distribution, marketing, and licensing services through its INgrooves™, INgrooves Mobile Music™, and Digital Music Access™ brands.  As the digital representative for frontline releases from artists and labels like Nappy Roots, Thievery Corporation and Chocolate Industries, INgrooves increases the exposure and earnings potential of its artists and label partners.  INgrooves distributes to over 100 internet and 75 mobile stores worldwide using its patent-pending technology platform.  Artists and independent labels seeking worldwide marketing and licensing services rely on INgrooves to get their music into TV, films, video games and other branding programs.  For more information, check out www.ingrooves.com

 

About Dwango Wireless

Dwango® Wireless (OTCBB:DWGN) offers a comprehensive approach for bringing lifestyle and affiliate brands to the wireless arena through customized entertainment content, ringtones, games and applications for mobile phones. A key player in the wireless industry, Dwango Wireless provides unique content for some of today's hottest lifestyle brands, including Napster, USA TODAY, Playboy and Rolling Stone. Dwango North America corporate information can be found at www.dwango.com. Dwango® is a trademark of Dwango Co. Ltd., and used by Dwango Wireless pursuant to an exclusive license.

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