Adina helps people fall in love with brands.

Oversees social media, digital advertising/SEO and marketing analytics at Kroll. Creates a unified global marketing strategy aligning with the firm’s prioritized growth objectives to synchronize messaging, brand growth and optimize messaging.

She was a senior vice president of integrated marketing, brand & PR with REVOLT Media & TV, Millennial/GenZ based music platform. Adina was part of the launch team at REVOLT and has been with the network pre-launch in 2013 through 2021.

She seamlessly leads teams, clients, and agencies cross-country, is an expert in Gen Z, Millennial through Boomer Audiences. She’s fluent in digital, social media, traditional – plus, in poly-cultural, traditional & multi-cultural practices. She was responsible for the oversight of both the company and ad sales client business from a marketing, branding and PR/Communications perspective, such as participating in developing, pitching and thoughtfully executing Client programs, drove ideation of Integrated Marketing opportunities, created branded content and on-the-ground events, plus oversaw brand standards and creative synchronicity, it’s consumers and clients, authentically.

Before joining REVOLT, Smith spent over 15 years at top-tier agencies including Dentsu/360i, VMLY&R, Deutsch, Inc. and Ogilvy, where she served as a Partner. Her branding and marketing experience spans a diverse array of industries: media/entertainment, music, luxury, beauty, fashion, consumer products, B2B/B2C, retail, food, spirits/wine, QSR, hotel, automotive, technology, telecom, governmental, energy, financial services categories and more.

During her career, Smith has also worked in marketing within insurance and financial services at Fortune 50 organizations, TIAA, JPMorgan Chase and on Goldman Sachs at VMLY&R.

A Midwesterner turned Manhattanite; Smith is a graduate of Loyola University of Chicago and has lived worldwide. She currently resides in Manhattan.