Overview | MMA / Marketing + Media Alliance

Business Impact Index

The MMA SMARTIES Business Impact Index is the first and only global mobile marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and technology enablers driving significant business impact through modern marketing. (In partnership with WARC).

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Business Impact Index

Top Media Agencies

Europe 2019

Top 10 ranking

Points by company

Full results

Rank Media Agency Location Region Points
1 Mindshare Istanbul Europe 165.3
2 OMD Istanbul Europe 153.4
3 MediaCom Istanbul Europe 118.4
4 Wavemaker Istanbul Europe 98.3
5 Mindshare Madrid Europe 89.6
6 Havas Media Madrid Europe 78.9
7 Carat Madrid Europe 44.5
8 Arena Media Istanbul Europe 41.6
9 m/SIX Madrid Europe 40.0
10 Carat Istanbul Europe 38.8
11 Mindshare Stockholm Europe 38.4
12 Mindshare Frankfurt Europe 25.6
13 Ingage Istanbul Europe 24.0
13 OMD Madrid Europe 24.0
13 People Initiative Istanbul Europe 24.0
16 Accenture Madrid Europe 16.0
17 Ad Venture Digital Istanbul Europe 12.3
18 GroupM Istanbul Europe 10.7
18 The&Partnership Istanbul Europe 10.7
20 Starcom London Europe 10.0
21 MG Media Istanbul Europe 4.0