Overview | MMA / Marketing + Media Alliance

Business Impact Index

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Agency Networks - Vietnam 2022

Rank Agency Network Network Region Points
1 Leo Burnett Publicis Groupe Vietnam 270.4
2 Dentsu International Dentsu Vietnam 229.1
3 Ogilvy WPP Vietnam 226.4
4 EssenceMediacom WPP Vietnam 221.9
5 Mindshare Worldwide WPP Vietnam 218.0
6 Publicis Worldwide Publicis Groupe Vietnam 169.6
7 Digitas Publicis Groupe Vietnam 168.7
8 MSLGROUP Publicis Groupe Vietnam 152.6
9 Hakuhodo Hakuhodo DY Group Vietnam 87.6
10 Spark Foundry Publicis Groupe Vietnam 70.2
11 Zenith Publicis Groupe Vietnam 66.1
12 Cheil Worldwide Vietnam 41.2
13 Admicro Vietnam 24.4
14 Omnicom Media Group Omnicom Group Vietnam 24.0
15 Starcom Publicis Groupe Vietnam 19.1
16 Golden Communication Group Vietnam 14.0
17 VMLY&R WPP Vietnam 12.0
18 CHI & Partners WPP Vietnam 8.4