APAC | Page 27 | MMA / Marketing + Media Alliance

APAC

In an era characterized by exponential technological advancement, the integration of Artificial Intelligence (AI) into marketing strategies stands as a pivotal force driving innovation and reshaping the landscape of consumer engagement. As we navigate through this dynamic intersection of technology and marketing, understanding the evolving state of AI in this realm becomes not just essential but transformative.

Released: 
November, 2023
Education Section: 
Region: 
June 28th, 2024 | Ho Chi Minh City
April 5th, 2024 | Ho Chi Minh CIty
November 15, 2024 | Jakarta

Amazon Ads (India)

Featuring input from industry trailblazers, this is the most awaited and anticipated report to help marketing professionals strengthen their strategy to drive business growth in 2024. It covers topics such as Artificial Intelligence (AI), Retail Media and the latest MarTech trends. The research in the report is backed by solid data and analyzed by experts to provide a comprehensive overview of the challenges and opportunities that lie ahead.

Released: 
November, 2023
Region: 

The Trade Desk Singapore Pte Ltd (APAC)

Yield Martech Pte (YMT ADS)

Hakuhodo & Saigon Advertising Co., Ltd

The AI Council

[A] Communities:

The AI Council represents a very tight community, composed of members from across members - Agency, Publishers, Tech Enablers, and more. Community engagement to identify new and emerging opportunities and tackle challenges

[B] Research & Insights:

As a part of the AI Council, members now have access to cutting-edge frameworks and surveys

The MMA AI Council is on a mission to Advance Marketers’ Ability to Deliver Value. It aims to advance AI’s role in marketing through its expert consortiums and think tanks.

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