As 2023 quickly approaches, now is the time to ensure your marketing strategies are set up for maximum success throughout the entire year. InMarket’s 2023 Digital Marketing Playbook contains 10 key marketing strategies to embrace in the new year in order to drive growth in the new year and beyond.
Access key marketing strategies including:
Lean Heavily On Value-Based Messaging
Embrace Geo-Contextual Advertising
Utilize Household Attribution
And More!
Don’t wait. Set your 2023 marketing up for success today.
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To drive growth in the digital age, marketing needs to modernise a specific set of capabilities and mindsets.
But as complexity grows, marketers face increasingly difficult choices about where to allocate their investments; what objectives and tactics to choose; and what capabilities to develop in order to drive future growth.
This report – a collaboration between WARC and MMA APAC – examines how the industry is approaching these challenges, with a focus on current trends and future opportunities.
Author Roy T. Bennett once said: “It’s only after you’ve stepped outside your comfort zone that you begin to change, grow, and transform.” Now, I don’t think Mr. Bennett was referring to marketers when he said this – I’m thinking this is more of a general, overall human declaration but it is absolutely applicable to marketers in the context of growth.
