Mike Bevans | MMA Global

Mike Bevans

Mike Bevans
Senior Director, Advertiser Product Marketing, International
Yahoo

Michael is Senior Director of Advertiser Product Marketing for Yahoo responsible for International markets. He has been based in Europe since June 2010 and oversees go-to-market activities for Yahoo’s Ad Products including, Audience Targeting, Measurement and Analytic's, Creative Optimization, Mobile, Native and Video offerings in the regions. In this role, he is focused on providing advertisers with solutions to meet their marketing objectives with the primary goal of helping them serve the right ad to the right person at the right time.

Michael started at Yahoo in the U.S. Sunnyvale HQ in 2005 and has held various Product Marketing positions on both the consumer and advertiser side of the business. Prior to Yahoo, Michael worked for various Internet technology companies on products ranging from web analytic's, advertising, ecommerce and communications. Michael holds a Master of Business Administration with a concentration in Marketing from San Francisco State University. He currently lives in London with his wife and two children.