Media & Retail Media

InMarket’s Q1 2023 QSR Fidelity Index InSights report looks at the quarterly productivity at QSR chains like Chick-fil-A, McDonald’s, and Wendy’s to better understand their ability to attract diners to their locations. 

Download the report to access powerful insights including: 

• How Sonic, Wendy’s, and Subway scored on the Q1 2023 Fidelity Index
• How tactics like value menus and celebrity partnerships likely contributed to stronger Fidelity Index scores
• What GeoType audience segments over-indexed at the top QSR chains
• And more!

Just released: InMarket’s latest InSights report, the 2022 Coffee & Snack Shops Fidelity Index. 

InMarket analyzed the productivity of national coffee & snack shops to evaluate their ability to drive location efficiency and diner loyalty. Download the report and uncover key insights, including:

• The quarterly Fidelity Index score for chains like Tim Horton’s, Dunkin’, and Jamba Juice
• The 2022 New Restaurant Fidelity Index score for chains, which looks at the productivity of new locations opened in 2022
• What GeoTypes over-index at Starbucks, Cinnabon, and Auntie Anne’s

And more!

Download the report now!

InMarket’s 2022 Quick-Service Restaurant (QSR) Fidelity Index report takes a look at the quarterly productivity and loyalty to national QSR chains to see how they performed throughout the year. 

Download the report now to unlock key insights including:

• The quarterly Fidelity Index score for brands like McDonald’s, Wendy’s, and Sonic
• The 2022 New Restaurant Fidelity Index score for QSR chains, which looks at the efficiency of chains’ new locations opened in 2022 
• What chain has the highest percentage of loyal customers. 

And more! 

Download the report now!

InMarket’s 2022 Grocery Fidelity Index reports uncover the quarterly productivity and assess consumer loyalty across major grocers—including H-E-B, Publix, and Kroger—in 2022. 

Download the reports today and unlock powerful insights including:

• Which grocers were the most productive in 2022 
• How visitation to new grocery store locations compared to existing store locations in the fourth quarter
• What GeoTypes are the most frequent visitors at the top grocery 

And more!

InMarket’s 2022 Big-Box Fidelity Index report contains key insights on the productivity and efficiency of Big-Box stores, including Walmart, Target, and Costco, and their ability to attract and retain shoppers to their stores.

Download the report now and:

• Unlock the 2022 quarterly Fidelity Index scores for brands like Fred Meyer, BJ’s Wholesale Club, and Sam’s Club
• See how visitation to new big-box locations compared to existing locations
• Access the top GeoType audience segments for brands including Walmart, Costco, and Meijer

And more!

After two years of the pandemic, 2022 was met with loads of hope and excitement as consumers embraced the new year. But despite the enthusiasm, the year was fraught with challenges—growing inflation, rising prices, and record fuel costs forced many consumers to tighten their budgets. 

Marketers, in turn, were met with strong headwinds, and had to adapt strategies in order to continue engagement with consumers. 

As such, InMarket has identified eight exceptional marketing campaigns that persevered through the uncertainty, creating incredible Breakthrough Moments that appealed to consumers and drove off-the-chart results, with click-through rates (CTR) as high as 6.90%, or 11.5x higher than the industry benchmark.*  

*Source: Wordstream US Google Display Benchmarks for Mobile Media