Register for Oct 6-10, 2025

#ShapeTheFuture

MMA Member Exclusive: Foundational training series that gets marketers hands-on with Generative AI, explaining how different systems work and their strengths and weaknesses using real-life examples and practical exercises. The training is based on the MIT Press book, The AI Conundrum, authored by Rex Briggs & Caleb Briggs, presenters of the training.

Coming again Oct 6-10, 2025 by popular demand!

Last Chance to Register!

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5 Days / 1-Hour Lunch & Learn Sessions

Spend one week getting smart on Generative AI systems. Understand how these systems work as well as their strengths and weaknesses. All attendees of at least 4 of the 5 sessions will receive a certificate of completion.

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AI Essentials - A Guide to Understanding and Applying AI for Marketers

A Guide to understanding and applying AI for marketers, covering key AI concepts and a framework for applying AI effectively and ethically. Based on the Decoding AI for Marketers training and the MIT Press book 'The AI Conundrum'.

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Oct 6 – 10, 2025 • Five days, 1 hour each
Register now for the entire series

Last Chance to Register!

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MMA Members, log in first to register for this webinar.

Organization-wide access: If your company is an MMA Global member, every employee is eligible to attend this webinar—no caps on seats. Invite your teammates across Brand, Media, Creative, CRM, and Analytics.

If you have any questions or need help creating a login, please email [email protected].

MMA Members-Only Exclusive

MMA’s Decoding AI for Marketers Training Series

#ShapeTheFuture

Supported by

Coming again Oct 6-10, 2025 by popular demand!

Last Chance to Register!

Watch all sessions on-demand!

5 Days / 1-Hour Lunch & Learn Sessions

What people said:

MMA’s Decoding AI for Marketers Training

AI Essentials - A Guide to Understanding and Applying AI for Marketers

Coming again based on popular demand!

Oct 6 – 10, 2025 • Five days, 1 hour each
Register now for the entire series

Last Chance to Register!

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MMA Members-Only Exclusive

MMA’s Decoding AI for Marketers Training Series

#ShapeTheFuture

Supported by

Coming again Oct 6-10, 2025 by popular demand!

Last Chance to Register!

Watch all sessions on-demand!

5 Days / 1-Hour Lunch & Learn Sessions

What people said:

MMA’s Decoding AI for Marketers Training

AI Essentials - A Guide to Understanding and Applying AI for Marketers

Coming again based on popular demand!

Oct 6 – 10, 2025 • Five days, 1 hour each Register now for the entire series

Last Chance to Register!

MMA Members, log in first to register for this webinar.

Oct 6 – 10, 2025 • Five days, 1 hour each
Register now for the entire series