Overview | MMA / Marketing + Media Alliance

Business Impact Index

The MMA SMARTIES Business Impact Index is the first and only global mobile marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and technology enablers driving significant business impact through modern marketing. (In partnership with WARC).

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Business Impact Index

Top Creative Agencies

Europe 2024

Top 10 ranking

Points by company

Full results

Rank Creative Agency Location Region Points
1 TRACK GmbH Hamburg Europe 64.6
2 SuperHeroes Amsterdam Europe 29.1
3 MullenLowe London Europe 21.8
3 The Invaders Haarlem Europe 21.8
5 Grabarz & Partner Dusseldorf Europe 16.2
6 Stink Studios Leverkusen Europe 12.5
7 MMGY London Europe 8.3
7 Uncommon Creative Studio London Europe 8.3
9 Tribal Worldwide London Europe 4.0