Overview | MMA / Marketing + Media Alliance

Business Impact Index

The MMA SMARTIES Business Impact Index is the first and only global mobile marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and technology enablers driving significant business impact through modern marketing. (In partnership with WARC).

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Business Impact Index

Top Agency Networks

Vietnam 2018

Top 10 ranking

Points by company

Full results

Rank Agency Network Region Points
1 Mindshare Worldwide Vietnam 190.3
2 MediaCom Vietnam 80.1
3 FCB Vietnam 44.7
4 Ogilvy & Mather Advertising Vietnam 36.8
5 Starcom Vietnam 24.0
6 Adtima Vietnam 20.6
7 Havas Media Group Vietnam 16.8
8 Hakuhodo Vietnam 12.8
9 Performics Vietnam 6.6
10 Havas Worldwide Vietnam 1.3
11 Mullen Lowe Group Vietnam 0.7