- Q. What is the eligibility period to submit a campaign?
For Europe, the campaigns submitted should be active in the marketplace January 2025 to end of June 2026. Please refer to the Eligibility, Deadlines & Fees section for more information.
- Q. When will the shortlist be announced?
For Europe the shortlist will be announced publicly once judging is complete and the results are tallied (expected mid-October).
- Q. When will winners be announced?
The SMARTIES Jury, for each program, will make the final selection of winners. If there are no suitable nominees, judges may decline to appoint a winner, for any category or geography, in any given year. Please refer to the region and country SMARTIES Program pages for additional information.
- Q. How do I become a judge or pre-screener?
You may submit your interest in pre-screening or judging by sending an email to [email protected]. Please include a brief biography. Our judges represent the leaders in the mobile marketing industry and come from a wide array of companies and geographies. View our 2025 Jury Panel. The final jury is by invite only.
- Q. Where do I find information about past winners or finalists?
You can view information on past winners and finalists here. Scroll down the page to explore the winners and finalists by year.
Important Info
SMARTIES Winners Showcase
Explore the video stories behind SMARTIES-winning campaigns. A curated collection of award-winning campaign videos, featuring work that sets the benchmark for creativity, strategy, execution, and business impact. Discover the ideas, execution, and results behind the campaigns recognized by SMARTIES.