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Advertising Has Never Been Smarter or More Forgettable

July 30, 2026

Prrincey Roy - Co-Founder & CEO, Huella

Over the last decade, advertising technology has become remarkably sophisticated.

We can identify the right audience, reach them at the right moment, optimise every impression and measure almost every action that follows. We have better data, smarter bidding, sharper audience segments and more detailed attribution than ever before.

That is real progress.

$250B by 2030: The four forces shaping the future of India’s commerce

July 30, 2026

According to the latest report by Deloitte and Google on the future of commerce in India, India’s e-retail market is projected to skyrocket nearly threefold from $90 billion in 2025 to surpass $250 billion

Hear the Roar from the Streets of a Giant Nation

July 30, 2026

By Mandy, Market Leader, India

Vietnam International Commercial JSB (VIB)

Codebid Media Pvt Ltd

FPT Television Company Limited

Hafele Vietnam LLC

The Retail Media Council is a dedicated MMA India council within the framework of the existing MMA APAC Retail Media Network Ideas Lab (RMNIL). MMA India steps into this as a neutral, industry-led convening body, bringing clarity and a common language to retail media in India.

Retail media is the third wave of digital advertising, after search and social. 20% of total global ad spends now come from retail media, making it one of the fastest growing advertising channels worldwide (Source: WARC Media).

MMA CMO Connect 2026

Aug 12, 2026 | Ho Chi Minh City
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