Agenda | MMA / Marketing + Media Alliance

Agenda

Friday, October 9, 2026

9:30 AM – 10:00 AM Networking

Registration & Networking Breakfast

10:00 AM – 10:15 AM Remarks

Welcome to SMARTIES Unplugged 2026

Moneka Khurana
Managing Director & BOD Member
MMA India
10:20 AM – 10:35 AM Keynote

Knowledge Session

Rohit Dadwal
CEO & BOD, MMA APAC, Global Head of SMARTIES
MMA Asia Pacific
10:40 AM – 10:55 AM Keynote

Knowledge Session

Naiyya Saggi
Founder & CEO
EDT
11:00 AM – 11:15 AM Standard

From Shortlist to Stage: Decoding What Made SMARTIES 2026 Nominations Stand Out

Knowledge Partner
11:20 AM – 11:50 AM Panel

The India That Doesn't Speak English: Building for a Billion Vernacular Users

11:55 AM – 12:05 PM Standard

Survey findings: Full Funnel Advertising Outlook 2026

Moneka Khurana
Managing Director & BOD Member
MMA India
12:05 PM – 12:35 PM Report Launch

Report launch: A CMO's Playbook for Accountable Full-Funnel Advertising

Gulshan Verma
MMA India Board Member; Director
Amazon Ads India
Lead Knowledge Partner
12:40 PM – 12:55 PM Standard

Knowledge Session

1:00 PM – 2:00 PM Networking

Lunch

2:00 PM – 2:15 PM Fireside Chat

Knowledge Session

Sandeep Pandey
CEO & Co-Founder
Skewb Analytics Private Limited
In Partnership with
2:20 PM – 2:50 PM Panel

Knowledge Session

2:55 PM – 3:10 PM Standard

Knowledge Session

3:15 PM – 3:45 PM Standard

Report launch: Beyond Reach

Report Partner
3:45 PM – 4:00 PM Networking

Coffee Break

4:00 PM – 4:20 PM Fireside Chat

Knowledge Session

In Partnership with
4:25 PM – 4:45 PM Fireside Chat

Knowledge Session

4:50 PM – 5:20 PM Standard

Knowledge Session

5:25 PM – 5:40 PM Keynote

Knowledge Session

Sunay Bhasin
Chief Executive Officer
MTR Foods
5:45 PM – 6:00 PM Standard

Knowledge Session

6:00 PM – 6:30 PM Standard

SMARTIES India Gala Night Registration Begins

06:30 PM – 6:40 PM Standard

Inaugural address by Jury Chair

Rajneet Kohli
Executive Director Foods
Hindustan Unilever Limited
6:45 PM Standard

Category Awards

9:00 PM Standard

Industry Awards & Finale

Our Partners