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  2. MMA Forum Miami 2017
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Agenda

Wednesday, October 4, 2017

9:00 AM – 9:45 AM

Registration and coffee

9:45 AM – 10:00 AM

Opening remarks

10:00 AM – 10:30 AM

Innovation requires trust and knowing how to sell ideas

Juan Carlos Ortiz
CEO
DDB Latina

10:30 AM – 11:00 AM

Mobile driving the road to success with Pirelli

In Partnership With:

Alberto Pardo
Founder & CEO
Adsmovil
Sonia Martinez Cedillo
Media and Digital Media
Pirelli
Analí Díaz Infante
CEO & Entrepreneur
Diggitalera

11:00 AM – 11:30 AM

Mobility for brands

In Partnership With:

Mark Campos
Global Ads Product Commercialization Lead
Waze
Andre Loureiro
Head of Latinamerica
Pinterest

11:30 AM – 12:00 PM

The Places I’ve Been & Where We’re All Going: Reflections of a Three-Time CMO

Peter Horst
CMO/ Strategic Advisor
Fortune 500 CMO, Author of “Marketing in the #FakeNews Era”
In Partnership With:

12:00 PM – 12:30 PM

Five Tips For Marketers On How To Suck Less

Marcelo Pascoa
Global Head of Brand Marketing
Burger King

12:30 PM – 12:35 PM

Wrap up morning

Thais Schauff
VP de Operações LATAM
MMA

12:35 PM – 1:55 PM

Lunch

In Partnership With:

13:55 AM – 14:00 PM

Welcome Back

Thais Schauff
VP de Operações LATAM
MMA

14:00 PM – 17:00 PM

Workshop Powered by Hyper Island: Welcome to your first step to embrace change!

Let's talk about innovation

Thorvald van der Zee
Business Leader
Hyper Island
Fabio Brunelli
Regional Director
Kayak
Brad Grossman
CEO & Founder
Zeitguide
@bradgro
In Partnership With:

Let's talk about business transformation

Claus Blau
Facilitator
Hyper Island
Brad Grossman
CEO & Founder
Zeitguide
@bradgro
Tiago Pinto
Miami Marlins
Pepsico/ Gatorade
In Partnership With:

5:00 PM – 5:10 PM

Final Remarks

Our Partners