Skip to main content
MMA Global
Member Login
Contact Us
Toggle navigation
About
Who We Are
Board of Directors
Our Executive Team
Media Center
Our Members
Marketers Future Collective
Member Testimonials
MMA Regional & Local
FAQs
Contact us
Member Center
Member Login
Am I a Member?
Member Directory
Submit Content
MMA Logos
Member Knowledge Center
Renew
Categories & Dues
Events
Featured Events
POSSIBLE - Embrace the Impossible
April 27-29, 2026 | Miami Beach, Florida
MMA CMO & CEO Summit 2026
July 19-21, 2026 | Santa Barbara, California
POSSIBLE
CMO & CEO Summit
The Great CDO Debates
Marketing Growth Debate
AI for Marketers Training
Data Journey Series
DATT Unplugged
MATT Unplugged Virtual
CMO Must-Attend Events
Identifier Solutions Debate
Events Archive
Webinars
Smarties
SMARTIES™ Global Awards Programs
Global:
SMARTIES X Global
Regional:
North America
APAC
Europe
Middle East & Africa
Country:
India
Indonesia
Vietnam
China
Thailand
Philippines
DACH
MENA
KSA
Sub-Saharan Africa
South Africa
Türkiye
Brazil
Hispanic LATAM
Awards Programs
Business Impact Index
Case Studies & Research
Global Task Force
Education
AI for Marketers Training
MMA Think Tanks
Guidelines
Benchmark Studies
Best Practices
Member Knowledge Center
Research & Insights
Featured Research
The State of Video & CTV
Video is now at the heart of the marketing mix
An overwhelming majority of marketers plan to increase their investment in the year ahead, seeing it as the most essential tactic for reaching audiences and driving business outcomes across the entire funnel.
Navigating the GenAI Landscape
A Practical Roadmap for Marketing Organizations
Generative AI (GenAI) may offer a transformative potential for marketing, but realizing this requires a strategic, organization-wide approach. We introduce a strategic framework, the "Need-Case Map," to guide marketers in prioritizing investments, aligning initiatives with business objectives, and maximizing impact.
State of Attribution
Member Knowledge Center
AI Personalization
Brand as Performance
Movable Middles™
Think Tanks
ALC - AI Leadership Coalition
MATT - Marketing Attribution
MOSTT - Marketing Organization
DATT - Data in Marketing
Join MMA
Membership Application
Am I a Member?
Member Directory
Categories & Dues
Member Testimonials
Overview
Agenda
Speakers
Attendees
Partners
Venue
Germany Düsseldorf Meet-Up 2024
Agenda
Agenda
Wednesday, June 12, 2024
Registration / Welcome Drinks
Opening Remarks
Katja Brandt
CEO
DENTSU
Introduction to MMA Germany
Mark Wächter
Executive Chair
MMA DACH
Elvin Altun Noyan
Regional Director
MMA DACH
State of AI in Marketing Survey: Findings and Highlights
Ruben van Aardenne
Director of Business Development
Kantar
AI Marketeer Panel Discussion
Cindy Richter
Head of Campaigns & Partnership
Lufthansa
Jutta Meyer
Executive Vice President Marketing & Creation
Seven.One Entertainment Group
Daniel Jäger
Head of Group Media
Deutsche Telekom
Steffen Thiel
Partner & Global Sector Head Marketing & Sales
Roland Berger
Moderator
Beate Rosenthal
Partner Global Consumer & Health Platform
Roland Berger
Networking Session with Drinks and Finger Food
Our Partners
Partner
Become an MMA Germany Düsseldorf Meet-Up 2024 partner today.
Fill out the form below to request more information:
Email
*
First Name
*
Last Name
*
Job Title
Company
*
Your Industry
- None -
Marketer
Agency/Consultancy
Tech & Solution Provider
Media Platform
Startup
Other...
Your Industry Other...
Comments
eco master
To prevent automated spam submissions leave this field empty.
Leave this field blank
or, contact:
Müge Akkocoglu
MMA Germany Marketing & Operations Manager
MMA Germany
E:
[email protected]
