Agenda | MMA / Marketing + Media Alliance

Agenda

MMA Summit Colombia 2019

 

 

                 

Wednesday, November 13, 2019

8:15 AM – 8:45 AM Standard

Acreditación y café / Registration and coffee

8:45 AM – 9:00 AM Standard

Apertura / Opening remarks

Thais Schauff
VP de Operações LATAM
MMA
9:00 AM – 9:25 AM Standard

MMA Mobile Report Colombia: estudio sobre el comportamiento del mobiler colombiano / MMA Mobile Repot Colombia: research about the Colombian mobiler behaviour

Juan Camilo Vargas
Client Solutions Director Colombia
GFK
In Partnership With:
9:25 AM – 09:40 AM Standard

Su compania tiene una estrategia de un segundo?

Thais Schauff
VP de Operações LATAM
MMA
9:40 AM – 09:55 AM Standard

Involucre A Su Base De Usuarios Móviles Para La Retención A Largo Plazo

Brent Lorre
Client Growth Manager
Nativex
Claudia Tellez
Senior Manager, Hispanics South Cone
Kayak
Patricia Chicas
Operations Leader, Latinamerica
Xaxis
In Partnership With:
09:55 AM – 10:15 AM Standard

Caso de estudio Motorola: PhoneLife Balance / Case study Motorola: PhoneLife Balance

Luz Muñoz Garcia
Sr. Manager, Marketing Strategy & Planning
Motorola
10:15 AM – 10:30 AM Standard

Los desafíos para hacer crecer una App / Challenges to grow a new App

Abril Bautista
Sales Director LATAM
Adjust
Harrison Arrieta
Head of Growth
Picap
In Partnership With:
10:30 AM – 10:45 AM Standard

McDonald's Fries List: Transformando nuestras papas en música / McDonalds's Fries List: Turning our french fries into music

Ana María Montoya
Directora de Mercadeo de Arcos Dorados para Caribe
Arcos Dorados
In Partnership With:
10:45 AM – 11:00 AM Standard

MOVii aumenta su eficiencia con CleverTap" / MOVii increases its efficency with CleverTap

Daniela Echenique Ballesteros
Growth Manager
CleverTap
Mónica Saavedra
Especialista en Mercadeo Estratégico, Ingeniera Industrial
MOVii
In Partnership With:
11:00 AM – 11:20 AM Standard

Tendencias que dan forma a las finanzas Mobile en Latinoamerica / Trends shaping mobile finance in Latin America

Guilherme Basani
Sales Executive
Appsflyer
Francisco Tamayo
Gerente de Mercadeo
Bancolombia
Andrés Sáenz
Head of Performance Digital
Bancolombia
In Partnership With:
11:20 AM – 11:40 AM Standard

Comienza una nueva era en la privacidad de Datos

Alberto Pardo
Founder & CEO
Adsmovil
Lorenzo Villegas
Lawyer and partner of CMS
CMS
David Luna
Director
Tanque de Pensamiento Al Centro
In Partnership With:
11:40 AM – 12:00 PM Standard

5G: por qué es tan importante pensar en esto ahora? / 5G: why is it so important to think about it right now?

Felipe Molina
Programmatic Lead, Latin America
Yahoo
12:00 PM Standard

Encerramiento / Final remarks & draw

Thais Schauff
VP de Operações LATAM
MMA

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