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As AI spreads across the marketing landscape, data’s role will be key to success or danger

Yapay Zekâ Stratejisi ve Benimsenmesi

The State of AI in Marketing and CX

Featured in Digiday

We stand at the precipice of a new era, where the intersection of marketing and Artificial Intelligence (AI) is quickly becoming a catalyst for growth and innovation. Recognizing this seismic shift, MMA Global embarked on a pioneering study to chart the landscape of AI application in marketing and CX.

Released: 
Mayıs, 2023
File Size: 
1.1 MB
Education Section: 
Benchmark Studies, Research, Trends Reports
Region: 
Küresel
Report

The State of AI in Marketing and CX

Key findings from senior marketing decision makers at over 100 companies about the application of AI in marketing and customer experience
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October 2026
Resource

Visit the AI in Marketing & CX Resource Center

Member Only Presentations - POSSIBLE 2023

Log in with your MMA membership to gain full access to this material.

Interested in becoming an MMA member? Click here.

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If your company is an MMA member and you need log-in information, please email [email protected].

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Members Only
mobile consumer trends report

Mobile Consumer Trends Report

Consumers have declared how - and how often - they want to interact with mobile messaging from brands in 2023.

Log in with your MMA membership to gain full access to member research.

Interested in becoming an MMA member? Click here.

Giriş bilgileriniz yok mu? Şirketinizin MMA üyesi olup olmadığını kontrol edin.
Parolanızı mı unuttunuz?
Otomatik spam gönderimlerini önlemek için bu alanı boş bırakın.

If your company is an MMA member and you need log-in information, please email [email protected].

PDF(s): 
PDF simgesi 2023_consumer_trends_report_final.pdf

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