Overview | MMA / Marketing + Media Alliance

Business Impact Index

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Agency Networks - Turkey 2023

Rank Agency Network Network Region Points
1 PHD Worldwide Omnicom Group Turkey 275.4
2 MullenLowe Group Interpublic Group Turkey 209.1
3 GroupM WPP Turkey 180.4
4 Dentsu International Dentsu Turkey 155.8
5 Wunderman Thompson WPP Turkey 136.0
6 OMD Worldwide Omnicom Group Turkey 122.2
7 EssenceMediacom WPP Turkey 110.4
8 VMLY&R WPP Turkey 101.2
9 McCann Worldgroup Interpublic Group Turkey 99.2
10 Publicis Worldwide Publicis Groupe Turkey 93.0
11 Havas Media Group Havas Group Turkey 69.1
12 Mindshare Worldwide WPP Turkey 48.3
13 BBDO Worldwide Omnicom Group Turkey 29.0
14 DDB Worldwide Omnicom Group Turkey 16.0
15 Wavemaker WPP Turkey 8.0
15 Weber Shandwick Interpublic Group Turkey 8.0
17 Grey Group WPP Turkey 5.9
18 IPG Mediabrands Interpublic Group Turkey 4.0