SMARTIES North America - Eligibility & Fees | MMA / Marketing + Media Alliance

SMARTIES North America - Eligibility & Fees

Eligibility

SMARTIES North America Awards Program – Campaigns submitted should be active in the marketplace between January 2025 through the end of June 2026.

Your work must have made an impact during the eligibility period and the results you provide must be within this time frame. Elements of the work may have been introduced earlier and may have continued after, but your case must be based on data relative to the qualifying time. Judges will evaluate success achieved during the eligibility time period.

Re-Entering Past Winning Work

If your work continued running in this year’s eligibility period and you have results from this eligibility period, you may re-enter the past winning work.

Additional Eligibility Requirements

  • The competition is open to marketers, agencies, and solution/technology providers including, but not limited to, those involved in advertising, media, PR, design and the creative industries.
  • It is the responsibility of the entrant to ensure that the client has the rights to use the intellectual property of the brand advertised/promoted. Entries cannot be made without the prior permission of the client/owner of the rights of the case. At our request, you shall immediately provide us with a copy of such permission.
  • Entries cannot be cancelled or removed from the competition after July 23, 2026.
  • In the event that additional information regarding results and the outcome of the campaign becomes available after you have submitted your entry, we will accept updated and additional information relating to the results section only up August 6, 2026.
  • In the event that a campaign runs over an extended period of time (with multiple implementation dates), it is the responsibility of the entrant to provide adequate proof of the campaign’s evolution from year to year.
  • Only one party may enter an entry, i.e. either the agency, solution/tech provider, or client may enter a piece that all parties have worked on, but not both.
  • The SMARTIES staff may contact the agency/client/solution provider related to any entry at the request of the jury at any time during the voting process should any questions about the implementation or presentation of the work arise.
  • All entry forms must be completed online.
  • Entries will not be considered completed until full payment has been made.
  • Payments for entries under USD 1,500 must be made online via credit card on the SMARTIES dashboard.
  • Invoices will only be raised for totals greater than USD 1,500.
  • Entry fees will be based on the date the final entries are submitted. Example, if early bird is May 10, payment must be received latest May 10. After May 10, the on-time fee will apply.
  • Invoices will only be issued when all the invoiced submissions are FINAL. The fee will reflect the date of the invoice request.

North America Fees & Pricing

*Prices (USD) per entry

RegionEarly Bird
 
On Time
 
Extended
 

MMA Member Pricing

   
North AmericaMay 22, 2026Jul 23, 2026Aug 6, 2026
Submission Fee$365$405$480

Non-Member Pricing

   
North AmericaMay 22, 2026Jul 23, 2026Aug 6, 2026
Submission Fee$410$450$525

Early Bird

North America Deadline: May 22, 2026

MMA Member
$365
Non-Member
$410

On Time

North America Deadline: Jul 23, 2026

MMA Member
$405
Non-Member
$450

Extended

North America Deadline: Aug 6, 2026

MMA Member
$480
Non-Member
$525

Additional discounts are available for:
3 or more entries – 5%
5 or more entries – 7.5%
10 or more entries – 10%
25 or more entries – 15%
50+ entries – 20%

 

On-Time Deadline

Jul 23, 2026

Enter Now

North America Key Dates

  • Mar 24, 2026
    Call for Entries Open
  • May 22, 2026
    Early Bird Deadline
  • Jul 23, 2026
    On-Time Deadline
  • Aug 6, 2026
    Extended Deadline


Important Info

SMARTIES Winners Showcase

Explore the video stories behind SMARTIES-winning campaigns. A curated collection of award-winning campaign videos, featuring work that sets the benchmark for creativity, strategy, execution, and business impact. Discover the ideas, execution, and results behind the campaigns recognized by SMARTIES.