Marketing + Media Alliance (MMA) B2B CMO Council
The Marketing + Media Alliance (MMA) B2B CMO Council works closely with the leadership of the MMA and the boards to identify key challenges, priority areas, and initiatives that will help #shapethefuture of marketing and drive business impact more effectively and efficiently.
The B2B CMO Council members represent some of the top B2B marketing talent in the industry today that are the change agents in their organization.
Members of the Council benefit from:
Future of Marketing Solutions
Funding Quality Journalism Isn’t Just Good for Democracy—It’s Good for Business
Speaker Presentations
Presentations the MMA has permission to post are available for viewing and download below. View the full agenda.
Decoding AI for Marketers
Autonomous AI and Workflows - how to put AI to work
Decoding AI for Marketers
How Vector Databases and Multimodal AI works
Decoding AI for Marketers
How Large Language Models Work: Understanding their Strengths & Weaknesses
Decoding AI for Marketers
What Makes Something “AI” (hint, universal approximation & gradient descent)
Decoding AI for Marketers





