Nanais Hernandez is a Strategic Planner with 10+ years of advertising experience. She currently leads the Strategy department at GIGIL, the Philippines’ #1 Creative Agency. As GIGIL’s first strategy hire, she played a pivotal role in building the discipline into a core growth driver—helping shape work that consistently drives culture, commercial impact, and creative acclaim.
She has powered campaigns for brands like Grab, Netflix, Unilever, and Jollibee, earning recognition at the APAC Effies, Cannes Lions, D&AD, One Show, AdFest, Spikes Asia, and Mad Stars. Prior to GIGIL, she was an Associate Planning Director at McCann Worldgroup, where she likewise helped the agency secure metals for KitKat.
Outside of diagrams and data, Nanais runs on good coffee, conservatively collects sneakers, and is a proud member of the BTS ARMY. Her bias is Kim Seokjin.
