Experienced Digital Marketing and Media Strategy leader with over 12 years of expertise in digital planning, media buying, performance marketing, social media, e-commerce, analytics, and omni-channel strategy. Proven success in leading integrated campaigns and delivering measurable business growth across top brands and agencies, including H&S under Omnicom Media Group, EssenceMediacom, Dentsu Philippines, PDAX, and ALTUS Digital Capital.
Specializes in developing data-driven marketing strategies, optimizing conversions, strengthening brand presence, and maximizing campaign performance across multiple digital platforms. Skilled in handling end-to-end media planning and buying, lead generation, social media management, strategic partnerships, audience targeting, and performance analytics.
Recognized for strong leadership in managing cross-functional teams, building client relationships, and driving innovative solutions that align with business objectives. Passionate about leveraging digital transformation, emerging technologies, and consumer insights to create impactful campaigns that deliver both brand value and business results.
