Roche Vandenberghe is a Southeast Asian business leader focused on building human-centered growth and trust in the AI era.
She is the Chief Marketing Officer of Globe Telecom, where she drives brand leadership at scale—strengthening the masterbrand, elevating network and service narratives, and accelerating brand lift to sharpen competitive advantage in a highly regulated, capital-intensive industry.
A Fellow of the Institute of Corporate Directors, Roche brings a strong grounding in governance, strategy, and boardroom discipline, with expertise spanning growth strategy, digital transformation, customer economics, and brand-building as a long-term value driver.
Before Globe, she served as Chief Marketing and Digital Business Officer of FWD Life Insurance Philippines, where she helped lead the company's market entry and growth into one of the country's top insurers within a decade. She was the chair of the Marketing Committee of the Philippine Life Insurance Association for two terms, advancing industry collaboration and innovation.
Roche has led regional growth initiatives across the Philippines, Malaysia, Indonesia, and Vietnam, working at the intersection of technology, financial services, and consumer transformation.
Through her roles on the Special Olympics Asia Pacific Advisory Council and the Board of Trustees for Special Olympics Pilipinas, she champions inclusive leadership and drives meaningful business impact.
