Agenda | MMA / Marketing + Media Alliance

Agenda

Tuesday, March 5, 2024

3:00 PM – 4:00 PM Standard

Registration begins + High tea

4:00 PM – 4:15 PM Standard

Welcome Address

4:15 PM – 4:30 PM Keynote

Keynote Address

4:30 PM – 4:45 PM Standard

Report Launch: D2C Advantage X Toolkit: Guide to Maximize ROI of D2C ECommerce Investments by MMA Global India & Publicis Groupe

4:45 PM – 5:15 PM Standard

Decoding D2C Advantage X Toolkit: Guide to Maximize ROI of D2C ECommerce Investments

 

    Key takeaways:

    • Why D2C continues to maintain its prominence as a leading digital commerce channel in India.
    • What specific challenges hinder the scaling efforts of D2C businesses.
    • In what ways have successful D2C ventures distinguished themselves from their counterparts?
    • What strategies should D2C businesses consider while navigating their path to profitability?
    Moderator
    5:15 PM – 5:45 PM Standard

    Trends Shaping the Future of D2C

    Key Discussion Points:

    1. Insights into how D2C brands are disrupting the conventional retail paradigms and ushering in a new era of commerce.
    2. Understanding the opportunities that D2C brands offer to businesses and consumers alike.
    3. How traditional brands are embracing D2C and trying to catch up.
    4. The role of tech companies in enabling D2C and how they are shaping the future of D2C.
    5. The challenges and opportunities that D2C brands face in India and how they are working together with legacy large companies to shake up the D2C space.
    Moderator
    6:00 PM Standard

    Networking + Cocktails

    Our Partners