Agenda | MMA / Marketing + Media Alliance

Agenda

Tuesday, April 14, 2026

01:30 PM – 02:00 PM Networking

Guest Registration, Business Networking, And Refreshments ​

02:00 PM – 02:05 PM Remarks

Opening Remarks by Marketing + Media Alliance Indonesia (MMA Indonesia) Board of Director

02:05 PM – 02:40 PM Standard

Session 1: The Power of the Creative Economy

Indonesia’s next wave of growth is being shaped by its creative economy. As culture, technology, and entrepreneurship increasingly converge, the country’s creative sector is emerging as a powerful force driving innovation, cultural influence, and economic momentum. This keynote offers a strategic perspective on the role of the creative economy as a national growth engine — bridging culture, capital, and creativity to unlock new opportunities for Indonesia’s future to inspire the next generation of ideas, talent, and enterprises. 

02:45 PM – 03:20 PM Standard

Session 2: Redefining Indonesia Storytelling

Indonesia is entering a new era of storytelling: bold, raw, globally & locally resonant. This session invites leading voices to explore how a new generation of creators, platforms, and formats are reshaping the country’s narrative identity. Together, we’ll examine how Indonesian stories are evolving and how they can travel further, influence deeper, and define the next chapter of cultural expression. 

03:25 PM – 03:55 PM Standard

Session 3: Driving Business Through Disruption

The most forward-thinking businesses are built with disruption. This session brings together leaders who are turning uncertainty into opportunity, using creativity and strategic thinking to unlock new growth. A conversation on how disruption, when embraced boldly, becomes the catalyst for innovation, reinvention, and competitive advantage. 

04:00 PM – 04:30 PM Standard

Session 4: Ideas That Drive Change

Great ideas deserve momentum. But turning an idea into something that travels across culture, communities, and conversations takes more than creativity — it requires craft, courage, and cultural instinct. This session explores what it takes to transform ideas from concepts into movements that people adopt, share, and bring into everyday life. 

04:35 PM – 05:05 PM Standard

Session 5: Local Culture, Powering Connections & Creating Real Impact

In Indonesia’s vibrant and diverse landscape, cultural understanding is the foundation to create real impact. This session explores how brands and creators can tap into the depth of local culture, as more than just language or trends, to build meaningful connections that resonates authentically and stays relevant in a rapidly evolving market. 

05:05 PM – 05:40 PM Standard

Session 6: New Trends Decoded (The Future of Creativity)

Trends may appear overnight, but the shifts that take shape behind them run deeper. This session unpacks the forces shaping Indonesia’s evolving behaviors, creative expressions, and digital culture. A forward-looking conversation designed to decode what’s next and what it means for those building brands, ideas, and communities in one of the world’s most dynamic markets. 

05:40 PM – 05:45 PM Standard

Closing Remarks by Marketing + Media Alliance APAC