Text Messaging vs. Instant Messaging on Mobile Phones (The NPD Group) | MMA / Marketing + Media Alliance

Text Messaging vs. Instant Messaging on Mobile Phones (The NPD Group)



Text Messaging vs. Instant Messaging on Mobile Phones

Submitted by:  The NPD Group



Use of text messaging has risen five percentage points from May to October of this year.  Meanwhile, usage of mobile instant messaging has remained flat.

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