Wednesday, November 4, 2020
9.15 AM – 9.30 AM
Remarks
Pocket Show
Pocket Show
9.30 AM – 9.40 AM
Remarks
Abertura / Opening remarks
Abertura / Opening remarks
9.40 AM – 10.05 AM
Standard
O usuário, o motor da inovação / The user, engine of innovation
O usuário, o motor da inovação / The user, engine of innovation
In Partnership With:
10.05 AM – 10.30 AM
Standard
O futuro é ser relevante / The future is to be relevant
O futuro é ser relevante / The future is to be relevant
In Partnership With:
10.30 AM – 10.50 AM
Standard
High Tech & High Touch - o papel das relações humanas no ambiente de inovação / High tech & hogh touch - the role of human relations in the innovation environment
High Tech & High Touch - o papel das relações humanas no ambiente de inovação / High tech & hogh touch - the role of human relations in the innovation environment
10.50 AM – 11.10 AM
Standard
Globoplay: Inovação com foco em Growth / Globoplay: Innovation focused on Growth
Globoplay: Inovação com foco em Growth / Globoplay: Innovation focused on Growth
11.10 AM – 11.30 AM
Standard
RankMyAPP e app Magalu: importância de uma estratégia de comunicação mobile recorrente e sazonal
RankMyAPP e app Magalu: importância de uma estratégia de comunicação mobile recorrente e sazonal
In Partnership With:
11.30 AM – 12.00 PM
Standard
Redesenhando o futuro da comunicação / Redisigning the future of communications
Redesenhando o futuro da comunicação / Redisigning the future of communications
12.00 PM – 12.05 PM
Remarks
Encerramento / Final remarks
Encerramento / Final remarks
2:15 PM – 2:25 PM (GMT – 3, Horario de Argentina)
Standard
Warm Up
Warm Up
2:25 PM – 2:35 PM (GMT – 3, Horario de Argentina)
Standard
Apertura / Openning
Apertura / Openning
2:35 PM – 3:00 PM (GMT – 3, Horario de Argentina)
Standard
En la nueva normalidad, afeitarse o depilarse es la pregunta
En la nueva normalidad, afeitarse o depilarse es la pregunta
In Partnership With:
3:00 PM – 3:20 PM (GMT – 3, Horario de Argentina)
Standard
La transformación digital de Walmart / Walmart digital transformation
La transformación digital de Walmart / Walmart digital transformation
3:20 PM – 3:40 PM (GMT – 3, Horario de Argentina)
Standard
Equidad la nueva frontera/ Equity the next frontier
Equidad la nueva frontera/ Equity the next frontier
In Partnership With:
3:40 PM – 4:05 PM (GMT – 3, Horario de Argentina)
Standard
MMA Modern Marketing Report Colombia
MMA Modern Marketing Report Colombia
4:05 PM – 4:35 PM (GMT – 3, Horario de Argentina)
Standard
Branding vs. respuesta directa: como terminar la guerra para que todos ganen /Branding vs. direct response: how to end the war so everybody wins!
Branding vs. respuesta directa: como terminar la guerra para que todos ganen /Branding vs. direct response: how to end the war so everybody wins!
4:35 PM – 4:40 PM (GMT – 3, Horario de Argentina)
Standard
Cierre / Final Remarks
Cierre / Final Remarks
Wednesday, November 11, 2020
9.15 AM – 9.30 AM
Remarks
Pocket Show
Pocket Show
9.30 AM – 9.40 AM
Remarks
Abertura / Opening remarks
Abertura / Opening remarks
9.40 AM – 10.05 AM
Standard
Pesquisa MMA Modern Marketing Report / Research MMA Modern Marketing Report
Pesquisa MMA Modern Marketing Report / Research MMA Modern Marketing Report
10.05 AM – 10.25 AM
Standard
Magazine Luiza equalizando a diferença / Magazine Luiza equalizing the difference
Magazine Luiza equalizando a diferença / Magazine Luiza equalizing the difference
10.25 AM – 10.50 AM
Standard
Relatório de tendências Culture Next / Culture Next Trends Report
Relatório de tendências Culture Next / Culture Next Trends Report
In Partnership With:
10.50 AM – 11.10 AM
Standard
Atravessando a revolução da privacidade / Going through the privacy revolution
Atravessando a revolução da privacidade / Going through the privacy revolution
11.10 AM – 11.30 AM
Standard
Novo Normal, Novo Consumidor, Nova Comunicação
Novo Normal, Novo Consumidor, Nova Comunicação
11.30 AM – 12.00 PM
Standard
Como as pessoas evoluíram para disseminar cultura e conhecimento / How People Evolved to Spread Culture and Knowledge
Como as pessoas evoluíram para disseminar cultura e conhecimento / How People Evolved to Spread Culture and Knowledge
In Partnership With:
12.00 PM – 12.05 PM
Remarks
Encerramento / Final remarks
Encerramento / Final remarks
2:15 PM – 2:25 PM
Standard
Warm Up
Warm Up
2:25 PM – 2:35 PM (GMT – 3, Horario de Argentina)
Standard
Apertura / Opening remarks
Apertura / Opening remarks
2:35 PM – 3:00 PM (GMT – 3, Horario de Argentina)
Standard
Datos, agilidad y resiliencia: cómo AB InBev ayudó a la sociedad y a los consumidores a prosperar durante la pandemia de COVID/ Data, Agility & Resilience: how AB InBev helped society and consumers to thrive during the COVID pandemic
Datos, agilidad y resiliencia: cómo AB InBev ayudó a la sociedad y a los consumidores a prosperar durante la pandemia de COVID/ Data, Agility & Resilience: how AB InBev helped society and consumers to thrive during the COVID pandemic
3:00 PM – 3:25 PM (GMT – 3, Horario de Argentina)
Standard
El usuario, motor de innovación / The user, engine of innovation
El usuario, motor de innovación / The user, engine of innovation
In Partnership With:
3:25 PM – 3:50 PM (GMT – 3, Horario de Argentina)
Standard
Reporte de tendencia Culture Next / Culture Next trends report
Reporte de tendencia Culture Next / Culture Next trends report
In Partnership With:
3:50 PM – 4:10 PM (GMT – 3, Horario de Argentina)
Standard
La Generación Snapchat y la historia de éxito de Unilever/ The Snapchat Generation and the Unilever Success Story
La Generación Snapchat y la historia de éxito de Unilever/ The Snapchat Generation and the Unilever Success Story
In Partnership With:
4:10 PM – 4:30 PM (GMT – 3, Horario de Argentina)
Standard
Hands off Digital On: marketing for the new normal era
Hands off Digital On: marketing for the new normal era
4:30 PM – 4:35 PM (GMT – 3, Horario de Argentina)
Standard
Cierre / Final Remarks
Cierre / Final Remarks
