Gigg, currently Managing Director of Edelman Thailand, is a seasoned expert in strategic public relations and communications. Gigg possesses over 18 years of experience in the field.
Gigg commenced his career at Procter & Gamble (P&G) in 2007 as an Assistant Brand Manager for ASEAN. Subsequently, he transitioned into a PR and Communications role for P&G Thailand, overseeing all public relations and communications matters for all brands in Thailand, including SK-II, Olay, Pantene, Head & Shoulders, Downy, Gillette, and Oral-B. Gigg has experience working in dynamic and complex organizations at both the local and regional levels.
After a decade at P&G, Gigg ventured into a PR agency industry to pursue leadership role. Gigg was a key member of a team that spearheaded the transformation of PR work into a digital ecosystem grounded in consumer understanding and adapting to the ever-evolving media landscape.
Over the past years, Gigg, along with other leaders in Thai public relations agencies, co-founded PRCA Thailand, the inaugural modern-day public relations association in Thailand. Their objective is to bolster the PR industry in Thailand and drive its growth.
