Đào Thu Phương is the Chief Executive Officer of Sieu Viet Group, one of Vietnam's leading HR technology companies, and its flagship platform Vieclam24h. Beyond recruitment, Sieu Viet is one of Vietnam's most powerful marketing channels for reaching working-age audiences, serving more than 18 million jobseekers every year. Under her leadership, its app was an early adopter of AI-powered hyper-personalization and the first in Vietnam to launch an AI chatbot for finding jobs.
She holds a Master's degree in Computer Science from Kharkov National University of Radioelectronics, pairing technical depth with commercial leadership in sales and digital marketing. Before Sieu Viet, she spent nearly a decade at Cốc Cốc — Vietnam's home-grown browser and one of its largest digital advertising platforms — rising to Deputy CEO. At heart a product and marketing builder, Phương is driven by turning technology into products that create real value at scale.
