Patricia Marques is an accomplished executive with over 15 years of leadership experience in the global food and beverage industry. As the pioneering leader of Starbucks Vietnam, she built the brand from the ground up, leading its entry and expansion from zero to over 110 stores nationwide. Her track record reflects a strong blend of strategic vision, operational excellence, and cultural intelligence gained from international experience.

A strong advocate for women in leadership, Patricia values diversity, equity, and inclusion (D.E.I.) as drivers of innovation and growth. She leads with empathy and authenticity, inspiring teams to act with courage and collaboration while creating workplaces where people feel valued and empowered. At the same time, she also commits to sustainability and social responsibility, guiding her approach to growth that benefits both people and society.

Today, she continues her journey with Phúc Long, bringing new relevance to Vietnam’s tea heritage through innovation and brand storytelling. She believes that great brands are built by great people and remains dedicated to nurturing talent, fostering connection, and shaping the next chapter of transformation with integrity and heart.