Nhi Tran Ha is a media and digital strategy professional with over 10 years of experience in digital marketing, programmatic media, and integrated communication solutions in Vietnam. Currently playing as Media Solutions Director at WPP Media Vietnam, she works across data, technology, partnerships, and media innovation to help brands navigate the evolving consumer landscape.
Having worked with both local and global brands across multiple industries, Nhi specializes in the intersection of media, culture, and technology, with a focus on AI-driven and data-led marketing solutions. Her work includes innovative media solution suites of AI optimization, Advanced TV, and Advanced DOOH. She is also a member of the IAB SEA+India AI Council for 2025–2026, contributing to industry conversations around the practical application of AI across the media and marketing ecosystem.