Neha Saxena | MMA / Marketing + Media Alliance

Neha Saxena

Vice President & Head of Global Marketing
Affinity

Neha Saxena Acharya is a global marketing, communications and business transformation leader with nearly two decades of experience operating across Asia, Europe and North America. An INSEAD MBA and former PepsiCo, Abbott, Johnson & Johnson and Charles & Keith executive, she has built and scaled international growth, reputation and digital transformation programs across consumer goods, healthcare, retail, media and AdTech industries.

Over her career, she has led global teams spanning marketing, communications, eCommerce, CRM, media, insights and partnerships, driving growth initiatives across APAC, Europe and the US. Today, as Vice President and Head of Global Marketing at Affinity Global, she leads international brand, communications, PR, thought leadership, GTM strategy and strategic partnerships, while helping shape the company's AI, Connected TV and international expansion agenda.

Known for combining commercial acumen with brand building, Neha has built executive reputation platforms, led enterprise transformation programs, managed multi-million-dollar global budgets and forged partnerships with leading industry bodies, publishers and technology platforms. Her work sits at the intersection of growth, communications, technology and business transformation, helping organizations build category leadership in rapidly evolving markets.

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