Jim O’Brien | MMA / Marketing + Media Alliance

Jim O’Brien

CMO of Business Insurance and the Head of Enterprise Digital Marketing
The Travelers Companies, Inc.

Jim O'Brien is the CMO of Business Insurance and Head of Enterprise Digital Marketing at Travelers, the only property casualty insurer in the Dow Jones Industrial Average. His work spans brand, audience development, amplification, and sales enablement, connecting AI capabilities and digital strategy to how sellers compete and win. Before Travelers, Jim held senior marketing roles at American Express, Barnes & Noble, ThinkGeek, DailyCandy, and Ziff-Davis, among others. He brings more than 30 years of experience building marketing organizations that operate at the top of the funnel, all the way through the sale.