Jane Callingham | MMA / Marketing + Media Alliance

Jane Callingham

Director, BBC Brand
BBC

Jane is Director of Brand at the BBC, responsible for developing and implementing the BBC’s portfolio brand strategy, shaping the BBC’s annual marketing plan, creating and implementing all pan-BBC marketing activity and overseeing the BBC’s brand identity. She was previously responsible for planning and scheduling the BBC’s media inventory across tv, radio and online, and ran the BBC’s CRM and continuity teams. Before joining the BBC Jane spent 10 years in advertising agencies and as a brand consultant planning campaigns for brands like Transport for London, the Evening Standard and Waitrose. Career highlights include helping to secure the BBC’s Royal Charter, and getting in the lift with Louis Theroux.