A seasoned Marketing Manager with +10 years of moving people & brand.
+10 years of consistently delivering exponential double-digit growth for all the brands he worked for, from top-tier global brands (Heineken, Corona, Hoegaarden, Shell) to national heritage brand (Biti’s Hunter); spanning across diverse sectors including FMCG, alcoholic beverages, lifestyle, fashion and industrial MNCs.
Well-known for his proven track records in translating consumer insight into comprehensive brand strategies, portfolio revamp, innovation launches and IMC campaigns that build deeper consumer connection, accelerate growth opportunities & differentiated long-term equity.
Award-winning marketer with multiple Global & APAC accolades: Gold Winner at MMA Global & MMA APAC, Gold Winner at Kotler Award, The One Show, MAD Stars, ESG Business APAC Award, Vietnam Young Lions, Vietnam Young Spikes,...
Hieu’s life-long passion is to grow & transform meaningful brands that create positive impact through the power of creativity, innovation & premiumnization.
