Felix currently heads the Therapeutics & Hair portfolio of Bayer’s Consumer Health division in region EMEA, including Bayer’s most iconic brand Aspirin. Previous roles covered local & global brand management as well as heading Bayer’s Consumer Health division in Austria as Country Lead. He brings knowledge in a variety of topics stretching from Finance, Sales all the way to Medical and Regulatory, including Digital Health & Digital Therapeutics. Before joining Bayer, Felix worked for Procter & Gamble on brands like Braun and Oral-B.