I help brands unlock growth through smarter insights, thought leadership, and data-driven decision-making. At Toluna, we combine real-time consumer intelligence, advanced analytics, and AI-powered research to give businesses a competitive edge.

With 20+ years in advertising & marketing, I’ve partnered with leading global brands across industries — always with a focus on measurable impact:

• Cross-media & digital campaign effectiveness
• Creative content that resonates
• Brand strategy & long-term brand building

Beyond my role, I give back as a juror (e.g. German Effie Awards, MMA Smarties) and as a lecturer at DHBW, mentoring the next generation of marketers.

Business Admin (Market & Communication Research) | Master’s in Marketing Management (ESIC) | Squared Online Digital Marketing Certificate

Passionate about harnessing AI + insights to shape the future of marketing.