With over two decades of extensive experience in marketing across the FMCG, nutrition, and healthcare industries. He has worked in the Philippines, Indonesia, China and the USA. Mark Sarmiento brings a wealth of knowledge and insight to the evolving digital marketing landscape. He is currently the Business Unit Head for Dermatological Skincare & Therapeutic Dermatology at Galderma Philippines, Inc., championing the iconic global brand Cetaphil. His unwavering passion for crafting innovative and impactful marketing strategies were behind the successful campaigns of brands that include Pediasure for Abbott Philippines, Eden Cheese & Chips Ahoy for Mondelez International, Centrum for Pfizer as well as Lactacyd, Erceflora & Buscopan for Sanofi. Mark cultivated deep understanding in using digital technology and recognizes that it can be instrumental in empowering marketing teams to uncover trends, decode consumer behavior, streamline campaign execution, and drive measurable results. Mark is known for blending traditional marketing expertise with digital innovation. He is passionate about shaping the future of marketing in the Philippines by sharing his knowledge to the next generation of Filipino marketers. He believes that Filipino marketers are world-class, with the creativity and vision to turn bold ideas into powerful brand stories that truly resonate.
