Smarties Latam Awards Ceremony | MMA / Marketing + Media Alliance

Smarties Latam Awards Ceremony

Wednesday, October 4, 2017

6:30 PM Remarks

Registration and cocktail

7:00 PM – 7:15 PM Remarks

Opening remarks

7:15 AM – 7:30 AM Standard

How Innovation shapes PepsiCo's Latin American marketing strategy

Ricardo Arias-Nath
CMO Latam
Pepsico
7:30 PM – 8:00 PM Standard

Smarties Latam Awards Winners for:

Brand Awareness
Lead Generation / Direct Response / Conversions
Location Based
Cross Media
Cross Mobile Integration
8:00 PM – 8:15 PM Standard

Showcasing Dove Programmatic Colors

Daniel Cao
Director, Mediabrands Audience Platform
IPG Mediabrands
8:15 PM – 8:45 PM Standard

Smarties Latam Awards Winners for:

Mobile Social
Product / Services Launch
Social Impact / Not For Profit
Mobile Audio
Mobile Video
8:45 PM – 9:00 PM Standard

Top 10 areas that we should be focused on-how to think about the future

Brad Grossman
CEO & Founder
Zeitguide
9:00 PM – 9:30 PM Standard

Smarties Latam Awards Winners for:

Mobile App
Programmatic
VR/ AR
Most Engaging Mobile Creative
Mobile Video
Messaging
9:30 AM – 9:45 PM Standard

Smarties Latam Industry Awards Winners

Best in show
Marketer of the Year
Agency of the Year
Leadership Award of the Year
9:45 PM – 9:50 PM Standard

Final Remarks

Thais Schauff
VP de Operações LATAM
MMA

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