Sunday, October 27, 2024
Connect Over Breakfast: Fuel Your Day and Connections
MMA invites you to network and enjoy a well-rounded morning experience with a breakfast buffet featuring a diverse array of pastries, savory delights, seasonal fruits, and a variety of beverages.
MMA Welcoming Remarks
MMA: Future of Marketing & Progressive Initiatives
NEXT! in 15 AI Tools in 15 minutes
This session is inspired by action and will provide you with 15 AI tools that you can use to transform your marketing. You’ll hear from Ian Anderson who will share tools that you can implement across your marketing function to increase engagement and revenue, while reducing cost.
NEXT! in Digital Innovations in Marketing
Digital innovations continue to remodel and evolve the marketing landscape. As marketers, we are continuing to bridge the gap between technology and marketing, but what’s missing? This session will explore strategies that leverage technology to transform how businesses connect with consumers and thrive in a growing economy.
NEXT! in Growth Strategy for Business Success
During this fireside chat, you will hear from Mustafa Guechi Regional Sales Manager, MEA, Amplitude and Hassan El-Tahan, Vice President of Growth, Gathern discuss the underlying growth strategy of Gathern, how this is reflected in their business processes and how analytics has played a big role in growth decisions for elevated business success.
Coffee Break
Join us for a refreshing coffee break where you can recharge and make valuable connections.
NEXT! in Filling the Skills Gaps in Marketing: Strategies for Success
In Saudi Arabia, the marketing function is progressing rapidly, driven by digital transformation, changing consumer behaviors, and the nation's Vision 2030 initiatives. From a recent report, developing the kingdom's human capability is a priority. This session will explore the impact of a variety of skills gaps and share strategies for business success.
NEXT! in Commerce Audiences
This session will provide the audience with an overview Over Criteo Commerce Audiences. Abdalrahman Alfarra, will address the importance of personalised targeting to enhance user experience, improved customer engagement, an increase in conversation rates and customer loyalty.
MMA Closing Remarks
Savor & Connect: A Gourmet Networking Lunch Experience
Our lunch not only offers a diverse menu with fresh salads, international and Arabic dishes, and delightful desserts but also provides an ideal setting for networking, making it a complete and enriching culinary and social experience.
Become a SMARTIES NEXT! Conference Riyadh partner today.
Fill out the form below to request more information:
or, contact:
Zeynep Albora
Commercial Operations and Marketing Manager, MENA
MMA Global
E: [email protected]