

Robert Tas
Partner
McKinsey & Company
Robert Tas has more than 25 years’ experience in marketing and operations and is a pioneer in the internet digital media industry. The clients he serves are primarily in financial services, banking, wealth management and consumer/retail. Robert is a leader in the Marketing & Sales Practice where he leads the marketing for efficiency (MEG) service line. Robert looks at the world from a digital point of view. From this starting point, he helps CMO’s CIO’s and CEO’s reimagine their operations and transform the customer experience.