Overview | MMA / Marketing + Media Alliance

Business Impact Index

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Media Agencies - Europe 2024

Rank Media Agency Location Region Points
1 MEDIAPLUS Munich Europe 239.6
2 PHD Frankfurt Europe 122.4
3 Mindshare Frankfurt Europe 80.8
4 OMD Stockholm Europe 58.3
5 OMD London Europe 41.6
5 OMD Prague Europe 41.6
7 Carat Frankfurt Europe 40.4
7 OMD Dusseldorf Europe 40.4
7 Wavemaker Dusseldorf Europe 40.4
10 EssenceMediacom Dusseldorf Europe 36.3
11 Media Impact Berlin Europe 16.7
12 OMD Hamburg Europe 16.2
12 OMD Zurich Europe 16.2
12 PION3ERS Dusseldorf Europe 16.2
12 UM Hamburg Europe 16.2
16 the7stars London Europe 8.3
17 Havas Market Milan Europe 4.2