Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.
The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.
| Rank | Agency Network | Network | Region | Points |
|---|---|---|---|---|
| 1 | Publicis Worldwide | Publicis Groupe | Hispanic LATAM | 217.8 |
| 2 | Ogilvy | WPP | Hispanic LATAM | 135.6 |
| 3 | VML | WPP | Hispanic LATAM | 125.3 |
| 4 | BBDO Worldwide | Omnicom Group | Hispanic LATAM | 120.8 |
| 5 | IPG Mediabrands | Interpublic Group | Hispanic LATAM | 108.7 |
| 6 | Monks | Hispanic LATAM | 96.9 | |
| 7 | Accenture Song | Accenture | Hispanic LATAM | 80.5 |
| 7 | GUT | Hispanic LATAM | 80.5 | |
| 9 | DDB Worldwide | Omnicom Group | Hispanic LATAM | 52.3 |
| 9 | MullenLowe Group | Interpublic Group | Hispanic LATAM | 52.3 |
| 11 | PHD Worldwide | Omnicom Group | Hispanic LATAM | 44.5 |
| 12 | Leo Burnett | Publicis Groupe | Hispanic LATAM | 40.3 |
| 13 | Havas Creative Group | Havas Group | Hispanic LATAM | 36.3 |
| 14 | FSB Holding | Hispanic LATAM | 24.2 | |
| 15 | FCB | Interpublic Group | Hispanic LATAM | 20.1 |
| 16 | Allison | Stagwell | Hispanic LATAM | 12.1 |
| 16 | GroupM | WPP | Hispanic LATAM | 12.1 |
| 18 | McCann Worldgroup | Interpublic Group | Hispanic LATAM | 8.1 |
| 18 | Spark Foundry | Publicis Groupe | Hispanic LATAM | 8.1 |
| 18 | T&P | WPP | Hispanic LATAM | 8.1 |
| 21 | Mutato | Hispanic LATAM | 4.0 |